{"id":5599,"date":"2019-11-23T08:05:33","date_gmt":"2019-11-23T08:05:33","guid":{"rendered":"https:\/\/uet.edu.al\/?p=5599"},"modified":"2019-11-23T08:05:33","modified_gmt":"2019-11-23T08:05:33","slug":"studentet-e-biznesit-ne-uet-frymezohen-nga-sipermarresit-e-suksesshem","status":"publish","type":"post","link":"https:\/\/uet.edu.al\/en\/studentet-e-biznesit-ne-uet-frymezohen-nga-sipermarresit-e-suksesshem\/","title":{"rendered":"Student\u00ebt e Biznesit n\u00eb UET frym\u00ebzohen nga sip\u00ebrmarr\u00ebsit e suksessh\u00ebm"},"content":{"rendered":"

[:en]Dita e sip\u00ebrmarrjes UET 2019<\/strong><\/p>\n

Sip\u00ebrmarr\u00ebsit ndajn\u00eb eksperiencat e tyre, frym\u00ebzimin e tyre, idet\u00eb dhe sfidat q\u00eb kan\u00eb qen\u00eb pjes\u00eb e rrug\u00ebtimit dhe i kan\u00eb shnd\u00ebrruar ata n\u00eb sip\u00ebrmarr\u00ebsit q\u00eb jan\u00eb sot<\/em><\/strong>.<\/strong><\/em><\/p>\n

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N\u00eb k\u00ebt\u00eb forum disa emra t\u00eb njohur nga fusha e biznesit shqiptar kan\u00eb ndar\u00eb me student\u00ebt historit\u00eb e tyre t\u00eb sip\u00ebrmarrjes, sfidat dhe v\u00ebshtir\u00ebsit\u00eb m\u00eb t\u00eb cilat jan\u00eb p\u00ebrballur gjat\u00eb rrug\u00ebs, idet\u00eb dhe p\u00ebrkushtimin ndaj k\u00ebtyre ideve q\u00eb kan\u00eb b\u00ebr\u00eb t\u00eb mundur suksesin e sip\u00ebrmarrjeve t\u00eb tyre. Prof. Dr. Ermira Qosja, organizatorja e k\u00ebtij eventi, u shpreh se Dita e Sip\u00ebrmarrjes \u00ebsht\u00eb \u201cnj\u00eb fest\u00eb\u201d q\u00eb mund\u00ebson sip\u00ebrmarr\u00ebsit t\u00eb ndajn\u00eb eksperiencat e tyre dhe t\u00eb frym\u00ebzojn\u00eb student\u00ebt t\u00eb cil\u00ebt d\u00ebshirojn\u00eb t\u00eb jen\u00eb pjes\u00eb e bot\u00ebs s\u00eb biznesit.<\/p>\n

Nj\u00eb pjes\u00eb prej k\u00ebtyre partner\u00ebve kan\u00eb marr\u00eb pjes\u00eb edhe m\u00eb par\u00eb n\u00eb k\u00ebt\u00eb aktivitet dhe disa t\u00eb tjer\u00eb erdh\u00ebn p\u00ebr her\u00eb t\u00eb par\u00eb p\u00ebr t\u00eb ndar\u00eb eksperienc\u00ebn e tyre me student dhe pedagog\u00eb t\u00eb UET. Ky aktivitet u zhvillua p\u00ebr t\u00eb inspiruar student\u00ebt n\u00eb sip\u00ebrmarrje.<\/p>\n

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\u201cSip\u00ebrmarrja \u00ebsht\u00eb shpirti i inovacionit dhe jan\u00eb pik\u00ebrisht k\u00ebta individ\u00eb q\u00eb kontribojn\u00eb n\u00eb ekonomin\u00eb e vendit. Un\u00eb sot kam ftuar individ\u00eb t\u00eb cil\u00ebt kan\u00eb nisur nga gj\u00ebra t\u00eb vogla duke v\u00ebn\u00eb p\u00ebrpara pasionin dhe duke arritur t\u00eb \u00e7ojn\u00eb shum\u00eb lart bizneset e tyre\u201d,<\/em>\u00a0\u2013 shprehet Zv Rektorja p\u00ebr Zhvillimin Institucional dhe Student\u00ebt Prof. Dr. Mira Qosja.<\/p>\n

Qosja ftoi sip\u00ebrmarr\u00ebsit e pranish\u00ebm, t\u00eb ndajn\u00eb eksperiencat e tyre, frym\u00ebzimin e tyre, idet\u00eb dhe sfidat q\u00eb kan\u00eb qen\u00eb pjes\u00eb e rrug\u00ebtimit dhe i kan\u00eb shnd\u00ebrruar ata n\u00eb sip\u00ebrmarr\u00ebsit q\u00eb jan\u00eb sot. Para student\u00ebve fol\u00ebn p\u00ebr idet\u00eb n\u00eb nd\u00ebrtimin e sip\u00ebrmarrjeve t\u00eb tyre dhe sfidat e nj\u00eb menaxhimi t\u00eb suksessh\u00ebm sip\u00ebrmarr\u00ebsit; Gerti Boshnjaku nga New Media Group, Rezana Rexha, themeluese e \u201cDesing By Pana, Albi Zhulari themelues dhe CEO i Softmogul, Arjola Isufaj, Administratore e Fresh Line, Geri Kuka, CEO REVO Group, themelues i \u201cSalt Rest\u201d dhe \u201cOPA Greek Street Food\u201d, Keiti Gjipali, themeluese e Agog Marketing.<\/p>\n

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Gerti Boshnjaku CEO dhe Themelues i \u201cNew Media Group\u201d Marketing Communications Company<\/strong><\/p>\n

Ka shum\u00eb vite q\u00eb un\u00eb e kam l\u00ebn\u00eb universitetin por po ta kthej koh\u00ebn prapa me duket sikur vitet kan\u00eb kaluar shum\u00eb shpejt\u00eb. Un\u00eb nuk kam kaluar akoma tek ata bizesment\u00eb q\u00eb kan\u00eb 20 vite n\u00eb treg, por nga ana tjet\u00ebr kam nj\u00eb s\u00ebr\u00eb eksperiencash t\u00eb cilat japin dhe tregojn\u00eb pun\u00ebn e b\u00ebr\u00eb n\u00eb shum\u00eb vite. Puna q\u00eb ne b\u00ebjm\u00eb nuk na jep di\u00e7ka vet\u00ebm ne por dhe vendit ku ne jetojm\u00eb. Un\u00eb kam mbaruar Fakultetin Ekonomik n\u00eb profilin marketing. Kam punuar q\u00eb at\u00ebher\u00eb n\u00eb k\u00ebt\u00eb profil t\u00eb marketingutm promocionit, shitjeve dhe deri diku n\u00eb kompani t\u00eb m\u00ebdha si\u00e7 ishte InfoSoft. Eksperienca m\u00eb kryesore q\u00eb m\u00eb ka nxitur t\u00eb kaloj drejt sip\u00ebrmarrjes ka q\u00ebn\u00eb n\u00eb nj\u00eb agjensi reklamash.<\/p>\n

M\u00ebnyra e pun\u00ebs dhe organizimi q\u00eb b\u00ebhej n\u00eb at\u00eb pun\u00eb m\u00eb nxiti dhe m\u00eb zgjoi pasionin q\u00eb kisha p\u00ebr sip\u00ebrmarrjen dhe marketingun. Shtysa ime ishte puna n\u00eb agjensi, duke u future n\u00eb rolin e konsumatorit duke kuptuar m\u00eb sakt si ti sh\u00ebrbeja atij.Kisha nj\u00eb d\u00ebshir\u00eb t\u00eb brendhme p\u00ebr t\u00eb hapur nj\u00eb biznes timin pa patur presionin e shefit apo dikujt tjet\u00ebr por t\u00eb vendosja vet\u00eb p\u00ebr pun\u00ebn time. Pas vitit 2007-2008 vendosa t\u00eb b\u00ebj di\u00e7ka t\u00eb re p\u00ebr vete edhe pse kisha arritur nj\u00eb pozicion mjaft t\u00eb mir\u00eb si drejtor marketingu n\u00eb nj\u00eb kompani t\u00eb fuqishme. N\u00eb nj\u00eb takim me kush\u00ebririn tim nga Italia I cili kishte hapur nj\u00eb studio ku b\u00ebnte punime t\u00eb vogla dhe aty lindi shk\u00ebndija ime e par\u00eb ku mendova mund\u00ebsin\u00eb e bashkpunimit tim m\u00eb t\u00eb. Un\u00eb gjeta p\u00ebrkrahjen tek ai dhe ai tek un\u00eb. N\u00eb fillim askush nuk kishte besim se mund t\u00eb b\u00ebje dicka t\u00ebnden n\u00eb Shqip\u00ebri por un\u00eb vazhdova sepse kisha besim se mund t\u00eb b\u00ebja dicka q\u00eb do m\u00eb vlente.<\/p>\n

Un\u00eb vendosa t\u00eb vazhdoja pun\u00ebn q\u00eb kisha dhe n\u00eb koh\u00ebn e mbetur t\u00eb punoja me kush\u00ebririn tim q\u00eb merrej me Dizanj P\u00ebr disa njer\u00ebz mund t\u00eb ishte e lodhshme por mund t\u00eb them se nuk ishte fare nj\u00eb lodhje, mbase mosha at\u00ebhere , sigurisht edhe pasioni sepse kur i ben gj\u00ebrat me pasion nuk e ndjen lodhjen por ke vet\u00ebm at\u00eb d\u00ebshir\u00ebn p\u00ebr ta b\u00ebr\u00eb sa m\u00eb mir\u00eb. M\u00eb pas un\u00eb kisha nj\u00eb Network mjaft t\u00eb gjer\u00eb dhe nuk m\u00eb dilte koha p\u00ebr ti q\u00ebndruar biznesit tim af\u00ebr, p\u00ebr t\u00eb njohur konsumatorin dhe k\u00ebrkesat e tij. K\u00ebshtu vendosa t\u00eb largohem nga puna aktuale q\u00eb kisha dhe t\u00eb fokusohesha tek puna q\u00eb un\u00eb vet\u00eb kisha nisur.<\/p>\n

Q\u00eb at\u00ebher\u00eb n\u00eb 2007-2008 dhe deri sot n\u00eb 2019 un\u00eb kam 2 kompani dhe kemi nj\u00eb platform\u00eb dixhitale online. Kam patur shum\u00eb ve\u00ebshtir\u00ebsi t\u00eb tregut gjith\u00eb k\u00ebto vite gj\u00ebrat nuk kan\u00eb qen\u00eb t\u00eb lehta por vizioni dhe d\u00ebshira ishin t\u00eb m\u00ebdha. Ne b\u00ebm\u00eb revist\u00ebn ton\u00eb dhe kjo revist\u00eb ishte me p\u00ebrkthime se \u00e7far\u00eb po ndodh me teknologjin\u00eb p\u00ebr t\u00eb sh\u00ebrbyer tek njerzit si informacion. \u00c7do shembull suksesi venda q\u00eb ne e ndjekim ka funksion t\u00eb dregoj\u00eb modelet e s\u00eb ardhmes.<\/p>\n

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Rezana Rexha, themeluese e \u201cDesing By Pana\u201d kompania e biznesit ekologjik dhe social.<\/strong><\/p>\n

Un\u00eb jam arkitekte n\u00eb profesion, por nj\u00eb nga d\u00ebshirat e mia m\u00eb t\u00eb m\u00ebdhaja n\u00eb jet\u00eb \u00ebsht\u00eb sip\u00ebrmarrja dhe jam shum\u00eb e k\u00ebnaqur q\u00eb jam k\u00ebtu p\u00ebr t\u00eb shprehur iniciativ\u00ebn time duke patur mund\u00ebsi p\u00ebr t\u00eb motivuar studet\u00eb q\u00eb kan\u00eb t\u00eb nj\u00ebjt\u00ebn d\u00ebshir\u00eb si un\u00eb. Para 7 vitesh un\u00eb ndoshesha n\u00eb nj\u00eb udh\u00ebkrysh t\u00eb jet\u00ebs time pasi kisha povuar eksperienca t\u00eb cilat nuk kishin lidhje me arkitektur\u00ebn, pasi punova n\u00eb shum\u00eb studio projektive, kuptova q\u00eb un\u00eb nuk mund t\u00eb punoja p\u00ebr dik\u00eb tjet\u00ebr. Kalova nga arkitektura te kafsh\u00ebt duke hapur organizat\u00ebn e par\u00eb n\u00eb Shqip\u00ebri p\u00ebr kafsh\u00ebt e rrug\u00ebve. P\u00ebrve\u00e7se njer\u00ebzit m\u00eb etiketonin me emra nga m\u00eb t\u00eb \u00e7uditshmet n\u00eb t\u00eb nj\u00ebjt\u00ebn koh\u00eb un\u00eb fillova t\u00eb njoh natyr\u00ebn njer\u00ebzore duke patur mjet t\u00eb nd\u00ebrmjet\u00ebm kafsh\u00ebn.<\/p>\n

Pas p\u00ebrfundimit t\u00eb k\u00ebsaj experience me kafsh\u00ebt un\u00eb mora nj\u00eb projekt n\u00eb Vodafon, p\u00ebrmes t\u00eb cil\u00ebs un\u00eb mund t\u00eb aplikoja terapin\u00eb e asiocuar t\u00eb kafsh\u00ebve, f\u00ebmij\u00ebve jetim dhe f\u00ebmij\u00ebve me aft\u00ebsi t\u00eb kufizuar. P\u00ebrmes k\u00ebsaj experience un\u00eb kuptova q\u00eb projektet jan\u00eb shum\u00eb afatshkurt\u00ebr por nj\u00ebkoh\u00ebsisht ndryshimi q\u00eb ato sjellin n\u00eb jet\u00ebn e njer\u00ebzve q\u00eb kan\u00eb nevoj\u00eb nuk \u00ebsht\u00eb i p\u00ebrhersh\u00ebm. Pik\u00ebrisht n\u00eb k\u00ebt\u00eb udh\u00ebkryq t\u00eb jet\u00ebs sime n\u00ebse po jepja me t\u00eb v\u00ebrtet\u00eb at\u00eb q\u00eb doja un\u00eb t\u00eb jepja, nga Facebook-u shoh nj\u00eb njoftim p\u00ebr nj\u00eb konkurs \u201cIdet\u00eb e Gjelb\u00ebrta dhe Sip\u00ebrmarrjes Sociale\u201d. Idet\u00eb e Gjelb\u00ebrta i kisha t\u00eb qarta por Sip\u00ebrmarrjen Sociale nuk e kisha shum\u00eb t\u00eb qart\u00eb. Duke b\u00ebr\u00eb nj\u00eb k\u00ebrim dhe kuptova q\u00eb ishte shum\u00eb e af\u00ebrt me d\u00ebshirat e mia p\u00ebr t\u00eb kontribuar n\u00eb shoq\u00ebri dhe natyr\u00eb.<\/p>\n

K\u00ebshtu q\u00eb 7 vite m\u00eb par\u00eb un\u00eb mora pjes\u00eb n\u00eb k\u00ebt\u00eb konkurs ku vendosa t\u00eb prodhoja mobilie me mjete drusore dhe nj\u00ebkoh\u00ebsisht t\u00eb pun\u00ebsoja persona nga grupe t\u00eb margjinalizuara. Nuk e kisha iden\u00eb se si do t\u00eb shkonte, por kisha vet\u00ebm d\u00ebshir\u00ebn p\u00ebr t\u00eb nisur di\u00e7ka t\u00eb re. U nisa skeptike tek pjesa e konkursit dhe besoj se shum\u00eb prej jush jan\u00eb skeptic kur vjen puna tek konkurset me iden\u00eb q\u00eb u jepen njer\u00ebzve q\u00eb kan\u00eb nj\u00eb mik apo nj\u00eb njohje. Un\u00eb realisht nuk kisha asnj\u00eb njohje, mora pjes\u00eb n\u00eb konkurs dhe u habita ku projekti q\u00eb un\u00eb kisha shkruajtur p\u00ebr her\u00eb t\u00eb par\u00eb, kaloi n\u00eb finale dhe un\u00eb duhet t\u00eb prezantoje para nje jurie profesionale q\u00eb kishte shume vite n\u00eb bot\u00ebn e biznesit dhe me th\u00ebn\u00eb t\u00eb drejt\u00ebn nuk e mora fare seriozisht. Prezantova iden\u00eb time me pasion, me d\u00ebshir\u00eb, me vision dhe rezultoi q\u00eb e fitova. N\u00eb 7 vite kan\u00eb ndodhur gj\u00ebra t\u00eb jasht\u00ebzakonshme, fal\u00eb fam\u00ebs pata mund\u00ebsi t\u00eb njoh pafund\u00ebsisht njer\u00ebz, t\u00eb kuptoj se si nj\u00eb klient sado i v\u00ebshtir\u00eb t\u00eb jet\u00eb t\u00eb b\u00ebn t\u00eb \u00e7osh nj\u00eb produkt nga pika A n\u00eb pik\u00ebn finale.<\/p>\n

Ne sot nuk jemi rritur shum\u00eb, por jam shum\u00eb e lumtur q\u00eb jemi koherent\u00eb dhe vazhdojm\u00eb t\u00eb insistojm\u00eb tek misioni yn\u00eb duke pun\u00ebsuar individ\u00eb t\u00eb grupeve t\u00eb margjinalizuara, persona me aft\u00ebsi ndryshe deri tek komuniteti rom dhe egjiptian. Nj\u00ebkoh\u00ebsisht punojm\u00eb fuqish\u00ebm q\u00eb klient\u00ebt tan\u00eb t\u00eb ndyshojn\u00eb konceptimin e t\u00eb blerit t\u00eb gj\u00ebrave duke qen\u00eb t\u00eb p\u00ebrgjegjshem. Un\u00eb sot jam shum\u00eb mirnjoh\u00ebse p\u00ebr mund\u00ebsit\u00eb q\u00eb Pana m\u00eb ka dh\u00ebn\u00eb, n\u00ebse ti ke nj\u00eb vision dhe nj\u00eb ekip q\u00eb n\u00eb fund kthehet n\u00eb familjen t\u00ebnde, ti automatikisht mund t\u00eb b\u00ebsh \u00e7udira. Duhe t\u00eb kuptojm\u00eb q\u00eb duhet t\u00eb jemi shum\u00eb t\u00eb sigurt p\u00ebr \u00e7udirat q\u00eb ne b\u00ebjm\u00eb dhe t\u00eb jemi t\u00eb qart\u00eb me idet\u00eb tona. Shpresoj q\u00eb t\u00eb gjith\u00eb ju t\u00eb shprehni idet\u00eb tuaja dhe t\u00eb ndiqni pasionet\u201d.<\/p>\n

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Albi Zhulari themelues dhe CEO i Softmogul<\/strong><\/p>\n

Ashtu si un\u00eb besoj se edhe ju keni \u00ebnd\u00ebrruar se si do t\u00eb jet\u00eb bota, si do t\u00eb jet\u00eb e ardhmja. Un\u00eb mendoja se n\u00eb t\u00eb ardhmen do t\u00eb kishte makina fluturuese dhe robot\u00eb si m\u00ebsues. Tani jemi larg k\u00ebsaj imagjinate por gjithsesi jetojm\u00eb n\u00eb nj\u00eb bot\u00eb teknologjike duke filluar nga makinat q\u00eb ecin pa shofer apo inteligjenca artificiale\u2026po t\u00eb kthehemi n\u00eb industrin\u00eb e hoteleris\u00eb programet q\u00eb ata p\u00ebrdorin jan\u00eb n\u00eb nj\u00eb shkall\u00eb t\u00eb lart\u00eb teknologjike. Jo t\u00eb gjith\u00eb mund ta p\u00ebrballojn\u00eb nj\u00eb softer t\u00eb till\u00eb, k\u00ebshtu q\u00eb ne pam k\u00ebt\u00eb gj\u00eb n\u00eb tregun global duke par\u00eb nevojat e k\u00ebtij tregu. K\u00ebshtu lindi ideja e Softmogul ku ne thjesht\u00ebsojm\u00eb m\u00ebnyr\u00ebn se si hotelet operojn\u00eb apo nd\u00ebrveprojn\u00eb m\u00eb klient\u00ebt e tyre.<\/p>\n

Kemi nd\u00ebrtuar k\u00ebt\u00eb platform\u00eb n\u00eb tre baza kryesore, mobiliteti, integriteti dhe unifiteti. Hoteli \u00ebsht\u00eb biznesi i mikpritjes ku kufizohet mikpritja, me an\u00eb t\u00eb tavolin\u00ebs gjigande n\u00eb mes t\u00eb recepsionistit dhe klientit. Ne donim t\u00eb ishim platforma e par\u00eb mobile dhe arrit\u00ebm ta b\u00ebnim duke menaxhuar t\u00eb gjith\u00eb hotelin nga nj\u00eb Tablet. Gjithashtu pam\u00eb q\u00eb t\u00eb gjitha k\u00ebto sisteme q\u00eb ishin t\u00eb integruara n\u00eb treg nuk ishin t\u00eb integruara mir\u00eb me sistemet e tjera. Hoteli \u00ebsht\u00eb shum\u00eb dinamik dhe ka shum\u00eb biznese Brenda, recepsion, bar-kafe, salla konferencash dhe nuk kishte nj\u00eb platform\u00eb t\u00eb mir\u00eb integruar. T\u00eb gjitha k\u00ebto biznese brenda nj\u00eb godine duhet t\u00eb menaxhoheshin nga nj\u00eb platform\u00eb e vetme dhe k\u00ebshtu me softmogul t\u00eb gjitha produktet tona ndihmojn\u00eb klientin n\u00eb t\u00eb gjith\u00eb rrug\u00ebtimin e tij n\u00eb hotel.<\/p>\n

Gjith\u00eb ky biznes u nd\u00ebrtua n\u00eb dy parime baz\u00eb, qasja ndaj problemeve dhe sfidave duke k\u00ebrkuar zgjidhjen dhe organizimi i aktiviteteve. Kemi hapur s\u00eb fundmi zyr\u00ebn ton\u00eb n\u00eb New York, por ajo q\u00eb ne synojm\u00eb q\u00eb shum\u00eb shpejt t\u00eb kemi nj\u00eb treg\u00ebtim kompanie n\u00eb Burs\u00eb, nuk edi a do ia arrim\u00eb por kjo \u00ebsht\u00eb nj\u00eb \u00ebnd\u00ebrr p\u00ebr 10 vitet e ardhshme. P\u00ebrsa i p\u00ebrket hapat q\u00eb duhet t\u00eb ndiqni p\u00ebr nj\u00eb start up \u00ebsht\u00eb t\u00eb jetojm\u00eb n\u00eb t\u00eb ardhmen me an\u00eb t\u00eb imagjinat\u00ebs, \u00e7far\u00eb i mungon bot\u00ebs dhe cfar\u00eb mund t\u00eb b\u00ebni ju p\u00ebr k\u00ebt\u00eb. Vendoseni veten n\u00eb t\u00eb ardhmen dhe \u00e7far\u00eb mungon, krijojeni at\u00eb. Kur t\u00eb keni krijuar nj\u00eb ide, tregojani at\u00eb njer\u00ebzve dhe merrni feedback. Pasi ta b\u00ebni k\u00ebt\u00eb dhe keni marr\u00eb nj\u00eb feedback t\u00eb mir\u00eb gjeni nj\u00eb kofand\u00ebr, nj\u00eb njeri t\u00eb ngusht I cili plot\u00ebson mang\u00ebsit tuaja. M\u00eb pas \u00ebsht\u00eb koha t\u00eb gjeni investimin, pasi ti keni kaluar t\u00eb gjitha k\u00ebto \u00ebsht\u00eb e thjesht\u00eb m\u00eb pas n\u00eb fund mund t\u00eb lan\u00e7oni kompanin\u00eb tuaj n\u00eb treg. Bota \u00ebsht\u00eb pa kufi mjafton q\u00eb jut \u00eb punoni fort p\u00ebr at\u00eb q\u00eb doni t\u00eb b\u00ebni.<\/p>\n

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Arjola Isufaj, Administratore e Fresh Line<\/strong><\/p>\n

Q\u00eb f\u00ebmij\u00eb kam pasur idet\u00eb e ima t\u00eb pavarura, pasi nuk m\u00eb doli dega e fakultetit q\u00eb doja at\u00ebhere vazhdova juridikun, mbrojta avokatur\u00ebn, por nd\u00ebrkoh\u00eb doja t\u00eb b\u00ebja di\u00e7ka ndryshe. Si fillim hapa nj\u00eb biznes shum\u00eb t\u00eb vog\u00ebl n\u00eb fush\u00ebn e kozmetik\u00ebs. Nuk kisha li\u00e7en\u00ebn time personale, dikush ma huazoi dhe gradualisht kuptova q\u00eb duhet t\u00eb b\u00ebja di\u00e7ka q\u00eb kishte nevoj\u00eb p\u00ebr k\u00ebrkime. Fresh Line \u00ebsht\u00eb nj\u00eb iniciativ\u00eb q\u00eb vjen n\u00eb bot\u00ebn e kozmetik\u00ebs dhe industris\u00eb duke respektuar ambjentin me produkte q\u00eb nuk produkte q\u00eb nuk testohen n\u00eb kafsh\u00eb, nuk ka fabrik\u00eb sepse \u00e7do gj\u00eb \u00ebsht\u00eb m\u00eb panele dhe \u00e7do material \u00ebsht\u00eb i ricikluesh\u00ebm. Fresh Line nuk \u00ebsht\u00eb vet\u00ebm di\u00e7ka fem\u00ebrore po \u00ebsht\u00eb di\u00e7ka p\u00ebr t\u00eb gjith\u00eb dhe un\u00eb mendoj se \u00ebsht\u00eb zgjedhja e duhur. E nisa duke k\u00ebrkuar me kembngulje, m\u00eb kan\u00eb ndihmuar sepse pan\u00eb pasionin tim, nuk ishte e leht\u00eb sepse kishte shum\u00eb gj\u00ebra t\u00eb cilat duheshin b\u00ebr\u00eb me kujdes. Detyrimisht ky biznes \u00ebsht\u00eb rritur bashk me mua dhe me stafn tim sepse nuk mund ti l\u00eb pa p\u00ebrmendur njer\u00ebzit q\u00eb punojn\u00eb p\u00ebr konsumatorin. Kjo \u00ebsht\u00eb nj\u00eb kompani e s\u00eb ardhmes por gjithmon\u00eb duke repsektuar tradit\u00ebn dhe ambjentin. T\u00eb gjith\u00eb ne kemi pasione, kemi d\u00ebshira, kemi ide t\u00eb qarta, jemi k\u00ebmbngul\u00ebs por parimi im \u00ebsht\u00eb, tregoje veten se \u00e7far\u00eb je e aft\u00eb t\u00eb b\u00ebsh.<\/p>\n

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Geri Kuka, CEO REVO Group, themelues i \u201cSalt Rest\u201d dhe \u201cOPA Greek Street Food\u201d<\/strong><\/p>\n

Un\u00eb jam pjes\u00eb e nj\u00eb familjeje q\u00eb kan\u00eb qen\u00eb nd\u00ebr t\u00eb par\u00ebt q\u00eb kan\u00eb invenstuar n\u00eb sektorin e hoteleris\u00eb. Hotel Diplomat \u00ebsht\u00eb themeluar q\u00eb n\u00eb vitin \u201993 nga mamaja ime. Pasi un\u00eb plot\u00ebsova mosh\u00ebn 16 vje\u00e7 ku mund t\u00eb punoja part time shkoja dhe angazhohesha tek biznesi I familjes ku preka t\u00eb gjitha pozicionet duke kapur t\u00eb gjitha hallkat e k\u00ebtij biznesi. M\u00eb pas vazhdova studimet n\u00eb UET p\u00ebr juridik dhe pasi mbarova studimet u fokusova 100% tek biznesi I familjes. N\u00eb vitin 20015 un\u00eb I dhash nj\u00eb figur\u00eb tjet\u00ebr restorantit dhe gjat nj\u00eb viti eksperienc\u00eb provova veten n\u00eb cfar\u00ebdolloj aspekti. N\u00eb vitin 2016, ksiha d\u00ebshir\u00ebn q\u00eb t\u00eb hapja nj\u00eb restorant q\u00eb do t\u00eb kishte pjes\u00eb dhe jet\u00ebn e nat\u00ebs. Shkova n\u00eb nj\u00eb ambjent ku sot ndodhet SALT REST, ishte nj\u00eb ambjet t\u00eb vog\u00ebl me nj\u00eb tarac\u00eb sip\u00ebr dhe m\u00eb dha nj\u00eb indicie q\u00eb pse ky ambjent most \u00eb funksionoj\u00eb. Vendosa ta propozoja n\u00eb familje, mendoja q\u00eb Tirana ishte akoma p\u00ebr ti dh\u00ebn\u00eb klient\u00ebve t\u00eb saj. Pasi u aprovua idea nuk kisha pritshm\u00ebri t\u00eb vogla, p\u00ebr mua njer\u00ebzit sot jo vet\u00ebm t\u00eb han\u00eb por t\u00eb ken\u00eb nj\u00eb eksperienc\u00eb n\u00eb restorant.<\/p>\n

Fillova duke marr\u00eb nj\u00eb studio arkitekture e huaj e posa\u00e7shme p\u00ebr hotelerin, mikpritjen e klient\u00ebve. Tregu jahst ofron \u00e7mime shum\u00eb t\u00eb larta por un\u00eb kisha bindjen q\u00eb do sillja nj\u00eb rezultat t\u00eb mir\u00eb n\u00eb fund. N\u00ebse do t\u00eb investoja n\u00eb industrin\u00eb e mikpritjes nuk \u00ebsht\u00eb di\u00e7ka e thjesht\u00eb por ka t\u00eb b\u00ebj me m\u00ebnyr\u00ebn se si do t\u00eb l\u00ebvizin klient\u00ebt, me stafin dhe atmosfer\u00ebn q\u00eb do krijohet aty Brenda. E pash ambjentin, nuk mund ta merrja me qera sepse nuk kisha siguri po iu futa iniciativ\u00ebs p\u00ebr ta bler\u00eb pron\u00ebn. Ajo pron\u00eb kishe 14 veta Brenda dhe negociatat ishin t\u00eb v\u00ebshtira, pas shum\u00eb p\u00ebrpjekjesh arrita q\u00eb at\u00eb pron\u00eb ta ktheja n\u00eb pron\u00ebn time. M\u00eb pas zhvilluam dhe implementuam projektin. Salt u hap n\u00eb vitin 2016 dhe q\u00eb nga dita e par\u00eb q\u00eb e kemi nxjerr\u00eb si brend nuk kemi patur nj\u00eb dit\u00eb t\u00eb v\u00ebshtir\u00eb dhe kjo nuk ka ndodhur rast\u00ebsisht. Salt kishte nj\u00eb koncept dhe nj\u00eb struktur\u00eb t\u00eb veten dhe sot kam nderin q\u00eb \u00ebsht\u00eb nj\u00eb pik\u00eb referimi n\u00eb qytet p\u00ebr shum\u00eb individ\u00eb. \u00c7do plan duhet t\u00eb ket\u00eb nj\u00eb struktur\u00eb dhe nj\u00eb plan funksional q\u00eb t\u00eb eci.<\/p>\n

N\u00eb vitin 2019 kisha bindjen se mund ta zgjeroja kompanin\u00eb dhe propozova q\u00eb t\u00eb haim nj\u00eb brend tjet\u00ebr q\u00eb ishte OPA. Kudo q\u00eb shkoja un\u00eb nuk isha i knaqur me ushqimin e shpejt dhe mendova se edhe t\u00eb tjer\u00ebt kishin t\u00eb nj\u00ebtin problem. OPA filloj si nj\u00eb koncept i ushqimit t\u00eb shpejt grek dhe n\u00eb k\u00ebt\u00eb lloj fushe pash q\u00eb restoranti prap nuk trajtohej si biznes, nuk kishte sigurime dhe orare t\u00eb zgjatura. Un\u00eb u mora me produktin dhe isha me iden\u00eb q\u00eb edhe ushqimi i shpejt funksionon. N\u00eb OPA ka rreth 60 persona t\u00eb pun\u00ebsuar ,gjithashtu kemi vendosur t\u00eb hapim pik\u00ebn e tret\u00eb n\u00eb Arena Center dhe besoj se n\u00eb 6 muaj duke vendosur 3 pika n\u00eb qytet mund ta quaj sin je brend q\u00eb funksionon. Mendoj q\u00eb nuk \u00ebsht\u00eb asnj\u00ebher\u00eb von\u00eb dhe asnj\u00ebher\u00eb von\u00eb, n\u00ebse e provon \u00ebsht\u00eb e thjesht\u00eb.<\/p>\n

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Keiti Gjipali, themeluese e Agog Marketing<\/strong><\/p>\n

Un\u00eb jam diplomuar p\u00ebr marketing n\u00eb 2016 dhe ajo \u00e7far\u00eb dua t\u00eb theksoj \u00ebsht\u00eb q\u00eb kam punuar q\u00eb vitin e par\u00eb n\u00eb universites si shitse, asistente dhe cfar\u00ebdolloj pune q\u00eb ofrohej part time n\u00eb at\u00eb periudh. Kjo m\u00eb ndihmoi t\u00eb krijoja kontakte sepse ato nuk lindin befas por krijohen.\u00a0 Kompania\u00a0 ime e cila \u00ebsht\u00eb nj\u00eb kompani marketingu q\u00eb operon n\u00eb Shqip\u00ebri por kemi dhe klient\u00eb t\u00eb huaj. Arsyeja pse Agog po funksionon \u00ebsht\u00eb d\u00ebshira q\u00ebbun\u00eb kam p\u00ebr marketingun, kemi pasur edhe dit\u00eb t\u00eb v\u00ebshtira sigurisht kur kam th\u00ebn\u00eb pse e b\u00ebra k\u00ebt\u00eb por pasioni dhe d\u00ebshira m\u00eb kan\u00eb ndihmuar t\u00eb eci p\u00ebrpara. \u00c7do fush\u00eb dhe \u00e7do profesion ka ato pengesat e veta n\u00eb fillim q\u00eb duhet ti kalosh p\u00ebr t\u00eb arritur nj\u00eb biznes te suksessh\u00ebm. Fati im ishte q\u00eb prind\u00ebrit nuk m\u00eb than\u00eb \u00e7far\u00eb t\u00eb b\u00ebja apo t\u00eb zgjidhja p\u00ebr t\u00eb studiuar, por m\u00eb lan\u00eb t\u00eb menaxhoja vet\u00eb d\u00ebshirat e mia.<\/p>\n

Marketingu \u00ebsht\u00eb nj\u00eb industri shum\u00eb dinamike dhe gjithmon\u00eb ka gj\u00ebra t\u00eb reja. Un\u00eb nga viti i par\u00eb n\u00eb universitet kur punoja shitse tek Coin, kam provuar shum\u00eb pun\u00eb t\u00eb tjera, eksperienca t\u00eb reja, televizionin, fotografin\u00eb e shum\u00eb fusha t\u00eb tjera.Nga gjith\u00eb k\u00ebto eksperienca vendosa t\u00eb ndalem tek marketingu. N\u00eb vitin e fundit t\u00eb masterit fillova t\u00eb punoja n\u00eb nj\u00eb agjensi marketingu ku un\u00eb fillova t\u00eb m\u00ebsoja dhe e kuptova q\u00eb po b\u00ebja at\u00eb \u00e7far\u00eb kisha qejf. Dua t ju them q\u00eb \u00ebsht\u00eb shum\u00eb e r\u00ebnd\u00ebsishme q\u00eb kur ti futeni nj\u00eb biznesi ti futeni me nj\u00eb ide t\u00eb qart\u00eb. Un\u00eb kur hapa kompanin\u00eb time n\u00eb fillim kisha frik\u00eb nga ideja si do t\u00eb funksiononte por pastaj n\u00eb baz\u00eb t\u00eb pun\u00ebs dhe p\u00ebrkushtimit arrit\u00ebm k\u00ebtu ku jemi sot. Prandaj un\u00eb dua ti them student\u00ebve q\u00eb kur provon t\u00eb b\u00ebsh at\u00eb q\u00eb do asgj\u00eb nuk \u00ebsht\u00eb e v\u00ebshtir\u00eb por \u00ebsht\u00eb nj\u00eb sfid\u00eb e bukur p\u00ebr ju. Duhet t\u00eb shikoni gjithmon\u00eb tregun dhe konkurenc\u00ebn sepse konkurenca t\u00eb b\u00ebn gjithmon\u00eb m\u00eb t\u00eb fort\u00eb.<\/p>\n

 [:sq]Dita e sip\u00ebrmarrjes UET 2019<\/strong><\/p>\n

Sip\u00ebrmarr\u00ebsit ndajn\u00eb eksperiencat e tyre, frym\u00ebzimin e tyre, idet\u00eb dhe sfidat q\u00eb kan\u00eb qen\u00eb pjes\u00eb e rrug\u00ebtimit dhe i kan\u00eb shnd\u00ebrruar ata n\u00eb sip\u00ebrmarr\u00ebsit q\u00eb jan\u00eb sot<\/em><\/strong>.<\/strong><\/em><\/p>\n

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N\u00eb k\u00ebt\u00eb forum disa emra t\u00eb njohur nga fusha e biznesit shqiptar kan\u00eb ndar\u00eb me student\u00ebt historit\u00eb e tyre t\u00eb sip\u00ebrmarrjes, sfidat dhe v\u00ebshtir\u00ebsit\u00eb m\u00eb t\u00eb cilat jan\u00eb p\u00ebrballur gjat\u00eb rrug\u00ebs, idet\u00eb dhe p\u00ebrkushtimin ndaj k\u00ebtyre ideve q\u00eb kan\u00eb b\u00ebr\u00eb t\u00eb mundur suksesin e sip\u00ebrmarrjeve t\u00eb tyre. Prof. Dr. Ermira Qosja, organizatorja e k\u00ebtij eventi, u shpreh se Dita e Sip\u00ebrmarrjes \u00ebsht\u00eb \u201cnj\u00eb fest\u00eb\u201d q\u00eb mund\u00ebson sip\u00ebrmarr\u00ebsit t\u00eb ndajn\u00eb eksperiencat e tyre dhe t\u00eb frym\u00ebzojn\u00eb student\u00ebt t\u00eb cil\u00ebt d\u00ebshirojn\u00eb t\u00eb jen\u00eb pjes\u00eb e bot\u00ebs s\u00eb biznesit.<\/p>\n

Nj\u00eb pjes\u00eb prej k\u00ebtyre partner\u00ebve kan\u00eb marr\u00eb pjes\u00eb edhe m\u00eb par\u00eb n\u00eb k\u00ebt\u00eb aktivitet dhe disa t\u00eb tjer\u00eb erdh\u00ebn p\u00ebr her\u00eb t\u00eb par\u00eb p\u00ebr t\u00eb ndar\u00eb eksperienc\u00ebn e tyre me student dhe pedagog\u00eb t\u00eb UET. Ky aktivitet u zhvillua p\u00ebr t\u00eb inspiruar student\u00ebt n\u00eb sip\u00ebrmarrje.<\/p>\n

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\u201cSip\u00ebrmarrja \u00ebsht\u00eb shpirti i inovacionit dhe jan\u00eb pik\u00ebrisht k\u00ebta individ\u00eb q\u00eb kontribojn\u00eb n\u00eb ekonomin\u00eb e vendit. Un\u00eb sot kam ftuar individ\u00eb t\u00eb cil\u00ebt kan\u00eb nisur nga gj\u00ebra t\u00eb vogla duke v\u00ebn\u00eb p\u00ebrpara pasionin dhe duke arritur t\u00eb \u00e7ojn\u00eb shum\u00eb lart bizneset e tyre\u201d,<\/em> \u2013 shprehet Zv Rektorja p\u00ebr Zhvillimin Institucional dhe Student\u00ebt Prof. Dr. Mira Qosja.<\/p>\n

Qosja ftoi sip\u00ebrmarr\u00ebsit e pranish\u00ebm, t\u00eb ndajn\u00eb eksperiencat e tyre, frym\u00ebzimin e tyre, idet\u00eb dhe sfidat q\u00eb kan\u00eb qen\u00eb pjes\u00eb e rrug\u00ebtimit dhe i kan\u00eb shnd\u00ebrruar ata n\u00eb sip\u00ebrmarr\u00ebsit q\u00eb jan\u00eb sot. Para student\u00ebve fol\u00ebn p\u00ebr idet\u00eb n\u00eb nd\u00ebrtimin e sip\u00ebrmarrjeve t\u00eb tyre dhe sfidat e nj\u00eb menaxhimi t\u00eb suksessh\u00ebm sip\u00ebrmarr\u00ebsit; Gerti Boshnjaku nga New Media Group, Rezana Rexha, themeluese e \u201cDesing By Pana, Albi Zhulari themelues dhe CEO i Softmogul, Arjola Isufaj, Administratore e Fresh Line, Geri Kuka, CEO REVO Group, themelues i \u201cSalt Rest\u201d dhe \u201cOPA Greek Street Food\u201d, Keiti Gjipali, themeluese e Agog Marketing.<\/p>\n

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Gerti Boshnjaku CEO dhe Themelues i \u201cNew Media Group\u201d Marketing Communications Company<\/strong><\/p>\n

Ka shum\u00eb vite q\u00eb un\u00eb e kam l\u00ebn\u00eb universitetin por po ta kthej koh\u00ebn prapa me duket sikur vitet kan\u00eb kaluar shum\u00eb shpejt\u00eb. Un\u00eb nuk kam kaluar akoma tek ata bizesment\u00eb q\u00eb kan\u00eb 20 vite n\u00eb treg, por nga ana tjet\u00ebr kam nj\u00eb s\u00ebr\u00eb eksperiencash t\u00eb cilat japin dhe tregojn\u00eb pun\u00ebn e b\u00ebr\u00eb n\u00eb shum\u00eb vite. Puna q\u00eb ne b\u00ebjm\u00eb nuk na jep di\u00e7ka vet\u00ebm ne por dhe vendit ku ne jetojm\u00eb. Un\u00eb kam mbaruar Fakultetin Ekonomik n\u00eb profilin marketing. Kam punuar q\u00eb at\u00ebher\u00eb n\u00eb k\u00ebt\u00eb profil t\u00eb marketingutm promocionit, shitjeve dhe deri diku n\u00eb kompani t\u00eb m\u00ebdha si\u00e7 ishte InfoSoft. Eksperienca m\u00eb kryesore q\u00eb m\u00eb ka nxitur t\u00eb kaloj drejt sip\u00ebrmarrjes ka q\u00ebn\u00eb n\u00eb nj\u00eb agjensi reklamash.<\/p>\n

M\u00ebnyra e pun\u00ebs dhe organizimi q\u00eb b\u00ebhej n\u00eb at\u00eb pun\u00eb m\u00eb nxiti dhe m\u00eb zgjoi pasionin q\u00eb kisha p\u00ebr sip\u00ebrmarrjen dhe marketingun. Shtysa ime ishte puna n\u00eb agjensi, duke u future n\u00eb rolin e konsumatorit duke kuptuar m\u00eb sakt si ti sh\u00ebrbeja atij.Kisha nj\u00eb d\u00ebshir\u00eb t\u00eb brendhme p\u00ebr t\u00eb hapur nj\u00eb biznes timin pa patur presionin e shefit apo dikujt tjet\u00ebr por t\u00eb vendosja vet\u00eb p\u00ebr pun\u00ebn time. Pas vitit 2007-2008 vendosa t\u00eb b\u00ebj di\u00e7ka t\u00eb re p\u00ebr vete edhe pse kisha arritur nj\u00eb pozicion mjaft t\u00eb mir\u00eb si drejtor marketingu n\u00eb nj\u00eb kompani t\u00eb fuqishme. N\u00eb nj\u00eb takim me kush\u00ebririn tim nga Italia I cili kishte hapur nj\u00eb studio ku b\u00ebnte punime t\u00eb vogla dhe aty lindi shk\u00ebndija ime e par\u00eb ku mendova mund\u00ebsin\u00eb e bashkpunimit tim m\u00eb t\u00eb. Un\u00eb gjeta p\u00ebrkrahjen tek ai dhe ai tek un\u00eb. N\u00eb fillim askush nuk kishte besim se mund t\u00eb b\u00ebje dicka t\u00ebnden n\u00eb Shqip\u00ebri por un\u00eb vazhdova sepse kisha besim se mund t\u00eb b\u00ebja dicka q\u00eb do m\u00eb vlente.<\/p>\n

Un\u00eb vendosa t\u00eb vazhdoja pun\u00ebn q\u00eb kisha dhe n\u00eb koh\u00ebn e mbetur t\u00eb punoja me kush\u00ebririn tim q\u00eb merrej me Dizanj P\u00ebr disa njer\u00ebz mund t\u00eb ishte e lodhshme por mund t\u00eb them se nuk ishte fare nj\u00eb lodhje, mbase mosha at\u00ebhere , sigurisht edhe pasioni sepse kur i ben gj\u00ebrat me pasion nuk e ndjen lodhjen por ke vet\u00ebm at\u00eb d\u00ebshir\u00ebn p\u00ebr ta b\u00ebr\u00eb sa m\u00eb mir\u00eb. M\u00eb pas un\u00eb kisha nj\u00eb Network mjaft t\u00eb gjer\u00eb dhe nuk m\u00eb dilte koha p\u00ebr ti q\u00ebndruar biznesit tim af\u00ebr, p\u00ebr t\u00eb njohur konsumatorin dhe k\u00ebrkesat e tij. K\u00ebshtu vendosa t\u00eb largohem nga puna aktuale q\u00eb kisha dhe t\u00eb fokusohesha tek puna q\u00eb un\u00eb vet\u00eb kisha nisur.<\/p>\n

Q\u00eb at\u00ebher\u00eb n\u00eb 2007-2008 dhe deri sot n\u00eb 2019 un\u00eb kam 2 kompani dhe kemi nj\u00eb platform\u00eb dixhitale online. Kam patur shum\u00eb ve\u00ebshtir\u00ebsi t\u00eb tregut gjith\u00eb k\u00ebto vite gj\u00ebrat nuk kan\u00eb qen\u00eb t\u00eb lehta por vizioni dhe d\u00ebshira ishin t\u00eb m\u00ebdha. Ne b\u00ebm\u00eb revist\u00ebn ton\u00eb dhe kjo revist\u00eb ishte me p\u00ebrkthime se \u00e7far\u00eb po ndodh me teknologjin\u00eb p\u00ebr t\u00eb sh\u00ebrbyer tek njerzit si informacion. \u00c7do shembull suksesi venda q\u00eb ne e ndjekim ka funksion t\u00eb dregoj\u00eb modelet e s\u00eb ardhmes.<\/p>\n

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Rezana Rexha, themeluese e \u201cDesing By Pana\u201d kompania e biznesit ekologjik dhe social.<\/strong><\/p>\n

Un\u00eb jam arkitekte n\u00eb profesion, por nj\u00eb nga d\u00ebshirat e mia m\u00eb t\u00eb m\u00ebdhaja n\u00eb jet\u00eb \u00ebsht\u00eb sip\u00ebrmarrja dhe jam shum\u00eb e k\u00ebnaqur q\u00eb jam k\u00ebtu p\u00ebr t\u00eb shprehur iniciativ\u00ebn time duke patur mund\u00ebsi p\u00ebr t\u00eb motivuar studet\u00eb q\u00eb kan\u00eb t\u00eb nj\u00ebjt\u00ebn d\u00ebshir\u00eb si un\u00eb. Para 7 vitesh un\u00eb ndoshesha n\u00eb nj\u00eb udh\u00ebkrysh t\u00eb jet\u00ebs time pasi kisha povuar eksperienca t\u00eb cilat nuk kishin lidhje me arkitektur\u00ebn, pasi punova n\u00eb shum\u00eb studio projektive, kuptova q\u00eb un\u00eb nuk mund t\u00eb punoja p\u00ebr dik\u00eb tjet\u00ebr. Kalova nga arkitektura te kafsh\u00ebt duke hapur organizat\u00ebn e par\u00eb n\u00eb Shqip\u00ebri p\u00ebr kafsh\u00ebt e rrug\u00ebve. P\u00ebrve\u00e7se njer\u00ebzit m\u00eb etiketonin me emra nga m\u00eb t\u00eb \u00e7uditshmet n\u00eb t\u00eb nj\u00ebjt\u00ebn koh\u00eb un\u00eb fillova t\u00eb njoh natyr\u00ebn njer\u00ebzore duke patur mjet t\u00eb nd\u00ebrmjet\u00ebm kafsh\u00ebn.<\/p>\n

Pas p\u00ebrfundimit t\u00eb k\u00ebsaj experience me kafsh\u00ebt un\u00eb mora nj\u00eb projekt n\u00eb Vodafon, p\u00ebrmes t\u00eb cil\u00ebs un\u00eb mund t\u00eb aplikoja terapin\u00eb e asiocuar t\u00eb kafsh\u00ebve, f\u00ebmij\u00ebve jetim dhe f\u00ebmij\u00ebve me aft\u00ebsi t\u00eb kufizuar. P\u00ebrmes k\u00ebsaj experience un\u00eb kuptova q\u00eb projektet jan\u00eb shum\u00eb afatshkurt\u00ebr por nj\u00ebkoh\u00ebsisht ndryshimi q\u00eb ato sjellin n\u00eb jet\u00ebn e njer\u00ebzve q\u00eb kan\u00eb nevoj\u00eb nuk \u00ebsht\u00eb i p\u00ebrhersh\u00ebm. Pik\u00ebrisht n\u00eb k\u00ebt\u00eb udh\u00ebkryq t\u00eb jet\u00ebs sime n\u00ebse po jepja me t\u00eb v\u00ebrtet\u00eb at\u00eb q\u00eb doja un\u00eb t\u00eb jepja, nga Facebook-u shoh nj\u00eb njoftim p\u00ebr nj\u00eb konkurs \u201cIdet\u00eb e Gjelb\u00ebrta dhe Sip\u00ebrmarrjes Sociale\u201d. Idet\u00eb e Gjelb\u00ebrta i kisha t\u00eb qarta por Sip\u00ebrmarrjen Sociale nuk e kisha shum\u00eb t\u00eb qart\u00eb. Duke b\u00ebr\u00eb nj\u00eb k\u00ebrim dhe kuptova q\u00eb ishte shum\u00eb e af\u00ebrt me d\u00ebshirat e mia p\u00ebr t\u00eb kontribuar n\u00eb shoq\u00ebri dhe natyr\u00eb.<\/p>\n

K\u00ebshtu q\u00eb 7 vite m\u00eb par\u00eb un\u00eb mora pjes\u00eb n\u00eb k\u00ebt\u00eb konkurs ku vendosa t\u00eb prodhoja mobilie me mjete drusore dhe nj\u00ebkoh\u00ebsisht t\u00eb pun\u00ebsoja persona nga grupe t\u00eb margjinalizuara. Nuk e kisha iden\u00eb se si do t\u00eb shkonte, por kisha vet\u00ebm d\u00ebshir\u00ebn p\u00ebr t\u00eb nisur di\u00e7ka t\u00eb re. U nisa skeptike tek pjesa e konkursit dhe besoj se shum\u00eb prej jush jan\u00eb skeptic kur vjen puna tek konkurset me iden\u00eb q\u00eb u jepen njer\u00ebzve q\u00eb kan\u00eb nj\u00eb mik apo nj\u00eb njohje. Un\u00eb realisht nuk kisha asnj\u00eb njohje, mora pjes\u00eb n\u00eb konkurs dhe u habita ku projekti q\u00eb un\u00eb kisha shkruajtur p\u00ebr her\u00eb t\u00eb par\u00eb, kaloi n\u00eb finale dhe un\u00eb duhet t\u00eb prezantoje para nje jurie profesionale q\u00eb kishte shume vite n\u00eb bot\u00ebn e biznesit dhe me th\u00ebn\u00eb t\u00eb drejt\u00ebn nuk e mora fare seriozisht. Prezantova iden\u00eb time me pasion, me d\u00ebshir\u00eb, me vision dhe rezultoi q\u00eb e fitova. N\u00eb 7 vite kan\u00eb ndodhur gj\u00ebra t\u00eb jasht\u00ebzakonshme, fal\u00eb fam\u00ebs pata mund\u00ebsi t\u00eb njoh pafund\u00ebsisht njer\u00ebz, t\u00eb kuptoj se si nj\u00eb klient sado i v\u00ebshtir\u00eb t\u00eb jet\u00eb t\u00eb b\u00ebn t\u00eb \u00e7osh nj\u00eb produkt nga pika A n\u00eb pik\u00ebn finale.<\/p>\n

Ne sot nuk jemi rritur shum\u00eb, por jam shum\u00eb e lumtur q\u00eb jemi koherent\u00eb dhe vazhdojm\u00eb t\u00eb insistojm\u00eb tek misioni yn\u00eb duke pun\u00ebsuar individ\u00eb t\u00eb grupeve t\u00eb margjinalizuara, persona me aft\u00ebsi ndryshe deri tek komuniteti rom dhe egjiptian. Nj\u00ebkoh\u00ebsisht punojm\u00eb fuqish\u00ebm q\u00eb klient\u00ebt tan\u00eb t\u00eb ndyshojn\u00eb konceptimin e t\u00eb blerit t\u00eb gj\u00ebrave duke qen\u00eb t\u00eb p\u00ebrgjegjshem. Un\u00eb sot jam shum\u00eb mirnjoh\u00ebse p\u00ebr mund\u00ebsit\u00eb q\u00eb Pana m\u00eb ka dh\u00ebn\u00eb, n\u00ebse ti ke nj\u00eb vision dhe nj\u00eb ekip q\u00eb n\u00eb fund kthehet n\u00eb familjen t\u00ebnde, ti automatikisht mund t\u00eb b\u00ebsh \u00e7udira. Duhe t\u00eb kuptojm\u00eb q\u00eb duhet t\u00eb jemi shum\u00eb t\u00eb sigurt p\u00ebr \u00e7udirat q\u00eb ne b\u00ebjm\u00eb dhe t\u00eb jemi t\u00eb qart\u00eb me idet\u00eb tona. Shpresoj q\u00eb t\u00eb gjith\u00eb ju t\u00eb shprehni idet\u00eb tuaja dhe t\u00eb ndiqni pasionet\u201d.<\/p>\n

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Albi Zhulari themelues dhe CEO i Softmogul<\/strong><\/p>\n

Ashtu si un\u00eb besoj se edhe ju keni \u00ebnd\u00ebrruar se si do t\u00eb jet\u00eb bota, si do t\u00eb jet\u00eb e ardhmja. Un\u00eb mendoja se n\u00eb t\u00eb ardhmen do t\u00eb kishte makina fluturuese dhe robot\u00eb si m\u00ebsues. Tani jemi larg k\u00ebsaj imagjinate por gjithsesi jetojm\u00eb n\u00eb nj\u00eb bot\u00eb teknologjike duke filluar nga makinat q\u00eb ecin pa shofer apo inteligjenca artificiale\u2026po t\u00eb kthehemi n\u00eb industrin\u00eb e hoteleris\u00eb programet q\u00eb ata p\u00ebrdorin jan\u00eb n\u00eb nj\u00eb shkall\u00eb t\u00eb lart\u00eb teknologjike. Jo t\u00eb gjith\u00eb mund ta p\u00ebrballojn\u00eb nj\u00eb softer t\u00eb till\u00eb, k\u00ebshtu q\u00eb ne pam k\u00ebt\u00eb gj\u00eb n\u00eb tregun global duke par\u00eb nevojat e k\u00ebtij tregu. K\u00ebshtu lindi ideja e Softmogul ku ne thjesht\u00ebsojm\u00eb m\u00ebnyr\u00ebn se si hotelet operojn\u00eb apo nd\u00ebrveprojn\u00eb m\u00eb klient\u00ebt e tyre.<\/p>\n

Kemi nd\u00ebrtuar k\u00ebt\u00eb platform\u00eb n\u00eb tre baza kryesore, mobiliteti, integriteti dhe unifiteti. Hoteli \u00ebsht\u00eb biznesi i mikpritjes ku kufizohet mikpritja, me an\u00eb t\u00eb tavolin\u00ebs gjigande n\u00eb mes t\u00eb recepsionistit dhe klientit. Ne donim t\u00eb ishim platforma e par\u00eb mobile dhe arrit\u00ebm ta b\u00ebnim duke menaxhuar t\u00eb gjith\u00eb hotelin nga nj\u00eb Tablet. Gjithashtu pam\u00eb q\u00eb t\u00eb gjitha k\u00ebto sisteme q\u00eb ishin t\u00eb integruara n\u00eb treg nuk ishin t\u00eb integruara mir\u00eb me sistemet e tjera. Hoteli \u00ebsht\u00eb shum\u00eb dinamik dhe ka shum\u00eb biznese Brenda, recepsion, bar-kafe, salla konferencash dhe nuk kishte nj\u00eb platform\u00eb t\u00eb mir\u00eb integruar. T\u00eb gjitha k\u00ebto biznese brenda nj\u00eb godine duhet t\u00eb menaxhoheshin nga nj\u00eb platform\u00eb e vetme dhe k\u00ebshtu me softmogul t\u00eb gjitha produktet tona ndihmojn\u00eb klientin n\u00eb t\u00eb gjith\u00eb rrug\u00ebtimin e tij n\u00eb hotel.<\/p>\n

Gjith\u00eb ky biznes u nd\u00ebrtua n\u00eb dy parime baz\u00eb, qasja ndaj problemeve dhe sfidave duke k\u00ebrkuar zgjidhjen dhe organizimi i aktiviteteve. Kemi hapur s\u00eb fundmi zyr\u00ebn ton\u00eb n\u00eb New York, por ajo q\u00eb ne synojm\u00eb q\u00eb shum\u00eb shpejt t\u00eb kemi nj\u00eb treg\u00ebtim kompanie n\u00eb Burs\u00eb, nuk edi a do ia arrim\u00eb por kjo \u00ebsht\u00eb nj\u00eb \u00ebnd\u00ebrr p\u00ebr 10 vitet e ardhshme. P\u00ebrsa i p\u00ebrket hapat q\u00eb duhet t\u00eb ndiqni p\u00ebr nj\u00eb start up \u00ebsht\u00eb t\u00eb jetojm\u00eb n\u00eb t\u00eb ardhmen me an\u00eb t\u00eb imagjinat\u00ebs, \u00e7far\u00eb i mungon bot\u00ebs dhe cfar\u00eb mund t\u00eb b\u00ebni ju p\u00ebr k\u00ebt\u00eb. Vendoseni veten n\u00eb t\u00eb ardhmen dhe \u00e7far\u00eb mungon, krijojeni at\u00eb. Kur t\u00eb keni krijuar nj\u00eb ide, tregojani at\u00eb njer\u00ebzve dhe merrni feedback. Pasi ta b\u00ebni k\u00ebt\u00eb dhe keni marr\u00eb nj\u00eb feedback t\u00eb mir\u00eb gjeni nj\u00eb kofand\u00ebr, nj\u00eb njeri t\u00eb ngusht I cili plot\u00ebson mang\u00ebsit tuaja. M\u00eb pas \u00ebsht\u00eb koha t\u00eb gjeni investimin, pasi ti keni kaluar t\u00eb gjitha k\u00ebto \u00ebsht\u00eb e thjesht\u00eb m\u00eb pas n\u00eb fund mund t\u00eb lan\u00e7oni kompanin\u00eb tuaj n\u00eb treg. Bota \u00ebsht\u00eb pa kufi mjafton q\u00eb jut \u00eb punoni fort p\u00ebr at\u00eb q\u00eb doni t\u00eb b\u00ebni.<\/p>\n

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Arjola Isufaj, Administratore e Fresh Line<\/strong><\/p>\n

Q\u00eb f\u00ebmij\u00eb kam pasur idet\u00eb e ima t\u00eb pavarura, pasi nuk m\u00eb doli dega e fakultetit q\u00eb doja at\u00ebhere vazhdova juridikun, mbrojta avokatur\u00ebn, por nd\u00ebrkoh\u00eb doja t\u00eb b\u00ebja di\u00e7ka ndryshe. Si fillim hapa nj\u00eb biznes shum\u00eb t\u00eb vog\u00ebl n\u00eb fush\u00ebn e kozmetik\u00ebs. Nuk kisha li\u00e7en\u00ebn time personale, dikush ma huazoi dhe gradualisht kuptova q\u00eb duhet t\u00eb b\u00ebja di\u00e7ka q\u00eb kishte nevoj\u00eb p\u00ebr k\u00ebrkime. Fresh Line \u00ebsht\u00eb nj\u00eb iniciativ\u00eb q\u00eb vjen n\u00eb bot\u00ebn e kozmetik\u00ebs dhe industris\u00eb duke respektuar ambjentin me produkte q\u00eb nuk produkte q\u00eb nuk testohen n\u00eb kafsh\u00eb, nuk ka fabrik\u00eb sepse \u00e7do gj\u00eb \u00ebsht\u00eb m\u00eb panele dhe \u00e7do material \u00ebsht\u00eb i ricikluesh\u00ebm. Fresh Line nuk \u00ebsht\u00eb vet\u00ebm di\u00e7ka fem\u00ebrore po \u00ebsht\u00eb di\u00e7ka p\u00ebr t\u00eb gjith\u00eb dhe un\u00eb mendoj se \u00ebsht\u00eb zgjedhja e duhur. E nisa duke k\u00ebrkuar me kembngulje, m\u00eb kan\u00eb ndihmuar sepse pan\u00eb pasionin tim, nuk ishte e leht\u00eb sepse kishte shum\u00eb gj\u00ebra t\u00eb cilat duheshin b\u00ebr\u00eb me kujdes. Detyrimisht ky biznes \u00ebsht\u00eb rritur bashk me mua dhe me stafn tim sepse nuk mund ti l\u00eb pa p\u00ebrmendur njer\u00ebzit q\u00eb punojn\u00eb p\u00ebr konsumatorin. Kjo \u00ebsht\u00eb nj\u00eb kompani e s\u00eb ardhmes por gjithmon\u00eb duke repsektuar tradit\u00ebn dhe ambjentin. T\u00eb gjith\u00eb ne kemi pasione, kemi d\u00ebshira, kemi ide t\u00eb qarta, jemi k\u00ebmbngul\u00ebs por parimi im \u00ebsht\u00eb, tregoje veten se \u00e7far\u00eb je e aft\u00eb t\u00eb b\u00ebsh.<\/p>\n

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Geri Kuka, CEO REVO Group, themelues i \u201cSalt Rest\u201d dhe \u201cOPA Greek Street Food\u201d<\/strong><\/p>\n

Un\u00eb jam pjes\u00eb e nj\u00eb familjeje q\u00eb kan\u00eb qen\u00eb nd\u00ebr t\u00eb par\u00ebt q\u00eb kan\u00eb invenstuar n\u00eb sektorin e hoteleris\u00eb. Hotel Diplomat \u00ebsht\u00eb themeluar q\u00eb n\u00eb vitin \u201993 nga mamaja ime. Pasi un\u00eb plot\u00ebsova mosh\u00ebn 16 vje\u00e7 ku mund t\u00eb punoja part time shkoja dhe angazhohesha tek biznesi I familjes ku preka t\u00eb gjitha pozicionet duke kapur t\u00eb gjitha hallkat e k\u00ebtij biznesi. M\u00eb pas vazhdova studimet n\u00eb UET p\u00ebr juridik dhe pasi mbarova studimet u fokusova 100% tek biznesi I familjes. N\u00eb vitin 20015 un\u00eb I dhash nj\u00eb figur\u00eb tjet\u00ebr restorantit dhe gjat nj\u00eb viti eksperienc\u00eb provova veten n\u00eb cfar\u00ebdolloj aspekti. N\u00eb vitin 2016, ksiha d\u00ebshir\u00ebn q\u00eb t\u00eb hapja nj\u00eb restorant q\u00eb do t\u00eb kishte pjes\u00eb dhe jet\u00ebn e nat\u00ebs. Shkova n\u00eb nj\u00eb ambjent ku sot ndodhet SALT REST, ishte nj\u00eb ambjet t\u00eb vog\u00ebl me nj\u00eb tarac\u00eb sip\u00ebr dhe m\u00eb dha nj\u00eb indicie q\u00eb pse ky ambjent most \u00eb funksionoj\u00eb. Vendosa ta propozoja n\u00eb familje, mendoja q\u00eb Tirana ishte akoma p\u00ebr ti dh\u00ebn\u00eb klient\u00ebve t\u00eb saj. Pasi u aprovua idea nuk kisha pritshm\u00ebri t\u00eb vogla, p\u00ebr mua njer\u00ebzit sot jo vet\u00ebm t\u00eb han\u00eb por t\u00eb ken\u00eb nj\u00eb eksperienc\u00eb n\u00eb restorant.<\/p>\n

Fillova duke marr\u00eb nj\u00eb studio arkitekture e huaj e posa\u00e7shme p\u00ebr hotelerin, mikpritjen e klient\u00ebve. Tregu jahst ofron \u00e7mime shum\u00eb t\u00eb larta por un\u00eb kisha bindjen q\u00eb do sillja nj\u00eb rezultat t\u00eb mir\u00eb n\u00eb fund. N\u00ebse do t\u00eb investoja n\u00eb industrin\u00eb e mikpritjes nuk \u00ebsht\u00eb di\u00e7ka e thjesht\u00eb por ka t\u00eb b\u00ebj me m\u00ebnyr\u00ebn se si do t\u00eb l\u00ebvizin klient\u00ebt, me stafin dhe atmosfer\u00ebn q\u00eb do krijohet aty Brenda. E pash ambjentin, nuk mund ta merrja me qera sepse nuk kisha siguri po iu futa iniciativ\u00ebs p\u00ebr ta bler\u00eb pron\u00ebn. Ajo pron\u00eb kishe 14 veta Brenda dhe negociatat ishin t\u00eb v\u00ebshtira, pas shum\u00eb p\u00ebrpjekjesh arrita q\u00eb at\u00eb pron\u00eb ta ktheja n\u00eb pron\u00ebn time. M\u00eb pas zhvilluam dhe implementuam projektin. Salt u hap n\u00eb vitin 2016 dhe q\u00eb nga dita e par\u00eb q\u00eb e kemi nxjerr\u00eb si brend nuk kemi patur nj\u00eb dit\u00eb t\u00eb v\u00ebshtir\u00eb dhe kjo nuk ka ndodhur rast\u00ebsisht. Salt kishte nj\u00eb koncept dhe nj\u00eb struktur\u00eb t\u00eb veten dhe sot kam nderin q\u00eb \u00ebsht\u00eb nj\u00eb pik\u00eb referimi n\u00eb qytet p\u00ebr shum\u00eb individ\u00eb. \u00c7do plan duhet t\u00eb ket\u00eb nj\u00eb struktur\u00eb dhe nj\u00eb plan funksional q\u00eb t\u00eb eci.<\/p>\n

N\u00eb vitin 2019 kisha bindjen se mund ta zgjeroja kompanin\u00eb dhe propozova q\u00eb t\u00eb haim nj\u00eb brend tjet\u00ebr q\u00eb ishte OPA. Kudo q\u00eb shkoja un\u00eb nuk isha i knaqur me ushqimin e shpejt dhe mendova se edhe t\u00eb tjer\u00ebt kishin t\u00eb nj\u00ebtin problem. OPA filloj si nj\u00eb koncept i ushqimit t\u00eb shpejt grek dhe n\u00eb k\u00ebt\u00eb lloj fushe pash q\u00eb restoranti prap nuk trajtohej si biznes, nuk kishte sigurime dhe orare t\u00eb zgjatura. Un\u00eb u mora me produktin dhe isha me iden\u00eb q\u00eb edhe ushqimi i shpejt funksionon. N\u00eb OPA ka rreth 60 persona t\u00eb pun\u00ebsuar ,gjithashtu kemi vendosur t\u00eb hapim pik\u00ebn e tret\u00eb n\u00eb Arena Center dhe besoj se n\u00eb 6 muaj duke vendosur 3 pika n\u00eb qytet mund ta quaj sin je brend q\u00eb funksionon. Mendoj q\u00eb nuk \u00ebsht\u00eb asnj\u00ebher\u00eb von\u00eb dhe asnj\u00ebher\u00eb von\u00eb, n\u00ebse e provon \u00ebsht\u00eb e thjesht\u00eb.<\/p>\n

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Keiti Gjipali, themeluese e Agog Marketing<\/strong><\/p>\n

Un\u00eb jam diplomuar p\u00ebr marketing n\u00eb 2016 dhe ajo \u00e7far\u00eb dua t\u00eb theksoj \u00ebsht\u00eb q\u00eb kam punuar q\u00eb vitin e par\u00eb n\u00eb universites si shitse, asistente dhe cfar\u00ebdolloj pune q\u00eb ofrohej part time n\u00eb at\u00eb periudh. Kjo m\u00eb ndihmoi t\u00eb krijoja kontakte sepse ato nuk lindin befas por krijohen. Kompania ime e cila \u00ebsht\u00eb nj\u00eb kompani marketingu q\u00eb operon n\u00eb Shqip\u00ebri por kemi dhe klient\u00eb t\u00eb huaj. Arsyeja pse Agog po funksionon \u00ebsht\u00eb d\u00ebshira q\u00ebbun\u00eb kam p\u00ebr marketingun, kemi pasur edhe dit\u00eb t\u00eb v\u00ebshtira sigurisht kur kam th\u00ebn\u00eb pse e b\u00ebra k\u00ebt\u00eb por pasioni dhe d\u00ebshira m\u00eb kan\u00eb ndihmuar t\u00eb eci p\u00ebrpara. \u00c7do fush\u00eb dhe \u00e7do profesion ka ato pengesat e veta n\u00eb fillim q\u00eb duhet ti kalosh p\u00ebr t\u00eb arritur nj\u00eb biznes te suksessh\u00ebm. Fati im ishte q\u00eb prind\u00ebrit nuk m\u00eb than\u00eb \u00e7far\u00eb t\u00eb b\u00ebja apo t\u00eb zgjidhja p\u00ebr t\u00eb studiuar, por m\u00eb lan\u00eb t\u00eb menaxhoja vet\u00eb d\u00ebshirat e mia.<\/p>\n

Marketingu \u00ebsht\u00eb nj\u00eb industri shum\u00eb dinamike dhe gjithmon\u00eb ka gj\u00ebra t\u00eb reja. Un\u00eb nga viti i par\u00eb n\u00eb universitet kur punoja shitse tek Coin, kam provuar shum\u00eb pun\u00eb t\u00eb tjera, eksperienca t\u00eb reja, televizionin, fotografin\u00eb e shum\u00eb fusha t\u00eb tjera.Nga gjith\u00eb k\u00ebto eksperienca vendosa t\u00eb ndalem tek marketingu. N\u00eb vitin e fundit t\u00eb masterit fillova t\u00eb punoja n\u00eb nj\u00eb agjensi marketingu ku un\u00eb fillova t\u00eb m\u00ebsoja dhe e kuptova q\u00eb po b\u00ebja at\u00eb \u00e7far\u00eb kisha qejf. Dua t ju them q\u00eb \u00ebsht\u00eb shum\u00eb e r\u00ebnd\u00ebsishme q\u00eb kur ti futeni nj\u00eb biznesi ti futeni me nj\u00eb ide t\u00eb qart\u00eb. Un\u00eb kur hapa kompanin\u00eb time n\u00eb fillim kisha frik\u00eb nga ideja si do t\u00eb funksiononte por pastaj n\u00eb baz\u00eb t\u00eb pun\u00ebs dhe p\u00ebrkushtimit arrit\u00ebm k\u00ebtu ku jemi sot. Prandaj un\u00eb dua ti them student\u00ebve q\u00eb kur provon t\u00eb b\u00ebsh at\u00eb q\u00eb do asgj\u00eb nuk \u00ebsht\u00eb e v\u00ebshtir\u00eb por \u00ebsht\u00eb nj\u00eb sfid\u00eb e bukur p\u00ebr ju. Duhet t\u00eb shikoni gjithmon\u00eb tregun dhe konkurenc\u00ebn sepse konkurenca t\u00eb b\u00ebn gjithmon\u00eb m\u00eb t\u00eb fort\u00eb.<\/p>\n

 [:]<\/p>","protected":false},"excerpt":{"rendered":"

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