{"id":5593,"date":"2019-11-22T12:39:07","date_gmt":"2019-11-22T12:39:07","guid":{"rendered":"https:\/\/uet.edu.al\/?p=5593"},"modified":"2019-11-22T12:39:07","modified_gmt":"2019-11-22T12:39:07","slug":"uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes","status":"publish","type":"post","link":"https:\/\/uet.edu.al\/en\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/","title":{"rendered":"UET\/ Marr\u00ebdh\u00ebniet Publike, nj\u00eb deg\u00eb e diktuar nga tregu i pun\u00ebs"},"content":{"rendered":"

Fakulteti i Shkencave Humane dhe Komunikimit n\u00eb UET zhvilloi forumin me ps\u00eb drejtor\u00ebt e Komunikimit nga bizneset, agjensit\u00eb telegrafike, partit\u00eb politike dhe institucionet q\u00ebveritare.<\/em><\/p>\n

R\u00ebnd\u00ebsia q\u00eb po merr dita-dit\u00ebs sektori i Marr\u00ebdh\u00ebnieve Publike, nevoja q\u00eb ka tregu p\u00ebr specialist\u00eb t\u00eb k\u00ebsaj fushe, kan\u00eb prodhuar edhe domosdoshm\u00ebrin\u00eb p\u00ebr t\u00eb studiuar dhe p\u00ebr t\u2019u aft\u00ebsuar n\u00eb k\u00ebt\u00eb drejtim. Kjo do t\u00eb thot\u00eb q\u00eb po, \u00ebsht\u00eb pik\u00ebrisht tregu dhe industria q\u00eb e kan\u00eb diktuar studimin e praktikave t\u00eb Marr\u00ebdh\u00ebnieve Publike, ashtu si edhe analizimin e problemeve t\u00eb komunikimit, p\u00ebrgatitjen p\u00ebr zgjidhjen e krizave dhe p\u00ebrballjen me ndryshimin e vazhduesh\u00ebm. Kush m\u00eb mir\u00eb sesa nj\u00eb deg\u00eb e cila e ka p\u00ebr objekt studimi ndryshimin, riskun dhe kriz\u00ebn mund t\u00eb ndihmoj\u00eb p\u00ebr t\u2019u p\u00ebrballur me nj\u00eb epok\u00eb q\u00eb po ndryshon.Departamenti i Shkencave Humane dhe Komunikimi zhvilloi dit\u00ebn e Marr\u00ebdh\u00ebnieve Publike me drejtuesit e zyrave t\u00eb PR dhe komunikimit t\u00eb institucioneve m\u00eb t\u00eb m\u00ebdha n\u00eb vend.<\/p>\n

<\/div>\n

Universiteti Europian i Tiran\u00ebs zhvilloi sot edicionin e par\u00eb t\u00eb dit\u00ebs s\u00eb Marr\u00ebdh\u00ebnieve Publike dhe komunikimit. N\u00eb nj\u00eb bashkbisedim t\u00eb hapur me student\u00eb dhe pedagog\u00eb ishin t\u00eb ftuar pes\u00eb drejtor\u00eb t\u00eb fush\u00ebs s\u00eb mediave, biznesit, partive politike dhe institucioneve qeveritare. Ky forum u zhvillua n\u00eb baz\u00eb t\u00eb t\u00eb Departamentit t\u00eb Shkencave Humane. Kjo gam\u00eb ka filluar t\u00eb plot\u00ebsohet n\u00eb t\u00eb gjitha fushat e saj prandaj \u00ebsht\u00eb shum\u00eb e r\u00ebnd\u00ebsishme ti japim nj\u00eb fokus t\u00eb vecant\u00eb komunikimit, reklamimit, marketingut. \u00cbsht\u00eb nj\u00eb t\u00ebm\u00eb e gjer\u00eb e cila t\u00eb l\u00eb nj\u00eb hapsir\u00eb t\u00eb gjer\u00eb p\u00ebr t\u00eb komentuar dhe p\u00ebr t\u00eb shpalosur idet\u00eb n\u00eb lidhje me nj\u00eb ngjarje apo reklamimin e nj\u00eb imazhi t\u00eb caktuar.<\/p>\n

Prof. Dr Belina Budini, Dekane e Departamentit t\u00eb Komunikimit dhe Shkencave Humane, shpreh se fokusi i k\u00ebtij aktiviteti \u00ebsht\u00eb zgjerimi i gam\u00ebs s\u00eb Komunikimit dhe zgjerimi i sektorit t\u00eb Marr\u00ebdh\u00ebnieve Publike.<\/p>\n

\"\"<\/p>\n

\u201cNe p\u00ebrfaq\u00ebsojme Fakultetin e Shkencave Humane, Edukimit dhe Artet Liberale, duke qen\u00eb se jemi zgjeruar dhe diversifikuar, programet e studimit jan\u00eb t\u00eb shumta, ne kemi filluar ti dedikojm\u00eb k\u00ebto forume t\u00eb rregullta kryesisht programeve t\u00eb caktuara. K\u00ebt\u00eb e b\u00ebjm\u00eb q\u00eb student\u00ebt t\u00eb nd\u00ebrlidhen drejt p\u00ebr s\u00eb drejt me profesionist\u00ebt\u201d.<\/p>\n

Nd\u00ebrkoh\u00eb Eris Kasmi, Drejtor i Komunikimit, PR dhe Marketingut Dixhital n\u00eb Balfin Group, sugjeroi student\u00ebt e Marr\u00ebdh\u00ebnieve Publike dhe Komunikimit n\u00eb UET, p\u00ebr t\u00eb qen\u00eb sa m\u00eb t\u00eb fokusuar tek fusha e PR duke qen\u00eb se \u00ebsht\u00eb fusha e s\u00eb tashmes por edhe e s\u00eb ardhmes. Duke qen\u00eb se ka nj\u00eb tejngopje t\u00eb tregut p\u00ebr marketer\u00eb, ka lindur nevoja p\u00ebr specialist\u00eb t\u00eb Marr\u00ebdh\u00ebnieve Publike dhe Komunikimit.<\/p>\n

\u201cNj\u00eb nga arsyet q\u00eb shum\u00eb vende t\u00eb bot\u00ebs jan\u00eb shum\u00eb para nesh, \u00ebsht\u00eb prej faktit q\u00eb i kan\u00eb dh\u00ebn\u00eb shum\u00eb r\u00ebnd\u00ebsi PR dhe Komunikimit dhe kjo b\u00ebn diferenc\u00ebn. Kam 20 vite eksperienc\u00eb n\u00eb k\u00ebt\u00eb fush\u00eb dhe kam arritur t\u00eb marr dhe t\u00eb jap shum\u00eb p\u00ebr k\u00ebt\u00eb fush\u00eb. Grupi Balfin \u00ebsht\u00eb nje mini univers sepse operon n\u00eb 7 vende t\u00eb bot\u00ebs dhe ky \u00ebsht\u00eb nj\u00eb informacion q\u00eb un\u00eb e p\u00ebrdor n\u00eb pjes\u00ebn time profesionale p\u00ebr procesin e PR dhe komunikimin\u201d.<\/p>\n

Thanas Goga, Specialist i Marr\u00ebdh\u00ebnieve Publike dhe K\u00ebshilltari i Kryeministrit theksoi q\u00eb ky sektor i ri p\u00ebr Shqip\u00ebrin\u00eb \u00ebsh\u00eb nj\u00eb fush\u00eb shum\u00eb e r\u00ebnd\u00ebsishme dhe e nevojshme sepse tregu ka nevoj\u00eb p\u00ebr k\u00ebt\u00eb lloj profesioni duke filluar q\u00eb nga portalet online deri tek aplikacionet q\u00eb b\u00ebjn\u00eb t\u00eb mundur nd\u00ebrmjetsimin e informacionit.<\/p>\n

Armela Imeraj, Drejtoresh\u00eb e Agjensis\u00eb Telegraf dhe Eksperte e PR shprehet se komunikimi, marr\u00ebdh\u00ebniet publike gazetaria jan\u00eb fusha m\u00eb e mir\u00eb p\u00ebr t\u00eb b\u00ebr\u00eb PR. Duke qen\u00eb se ajo vet\u00eb \u00ebsht\u00eb e fush\u00ebs s\u00eb gazetaris\u00eb i sugjeroi student\u00ebve t\u00eb ken\u00eb integritetin e tyre n\u00eb k\u00ebt\u00eb fush\u00eb sepse ky \u00ebsht\u00eb q\u00ebllimi par\u00ebsor.<\/p>\n

\u201cUn\u00eb dua ti them student\u00ebve ti p\u00ebrkushtohen k\u00ebsaj fushe kaq t\u00eb bukur q\u00eb nuk mbaron kurr\u00eb s\u00eb studjuari dhe gjithashtu gj\u00ebja m\u00eb e mir\u00eb q\u00eb duhet t\u00eb b\u00ebni p\u00ebr t\u00eb qen\u00eb nes\u00ebr nj\u00eb PR apo gazetar i \u00e7far\u00ebdolloj fushe \u00ebsht\u00eb t\u00eb l\u00ebxoni dhe t\u00eb zgjeroni horizontet tuaja\u201d \u2013 shprehet Ekspertja e Komunikimit Armela Imeraj.<\/p>\n

Ina Zhupa, Z\u00ebvend\u00ebsja e Shtypit t\u00eb Partis\u00eb Demokratike n\u00eb Tiran\u00eb, theskoi r\u00ebnd\u00ebsin\u00eb se si lidhja e Marr\u00ebdh\u00ebnieve Publike me at\u00eb Politike duhet t\u00eb jet\u00eb dhe se si nj\u00eb specialist i k\u00ebtij profili duhet t\u00eb ket\u00eb n\u00eb fokus jo vet\u00ebm integritetin por t\u00eb jet\u00eb i aft\u00eb edhe n\u00eb profile t\u00eb tjera t\u00eb r\u00ebnd\u00ebsishme sic \u00ebsht\u00eb edhe Komunikimi.<\/p>\n

Nd\u00ebrkoh\u00eb Jonida Flipi, Menaxhere e Marr\u00ebdh\u00ebnieve Publike n\u00eb AlbTelekom theksoi se nj\u00eb detaj n\u00eb media t\u00ebb\u00ebn t\u00eb r\u00ebnd\u00ebsish\u00ebm n\u00eb indrustri. Rasti m\u00eb i mir\u00eb p\u00ebr t\u00eb kuptuar se \u00e7far\u00eb po ndodh me tregun \u00ebsht\u00eb p\u00ebrmes kontakteve dhe institucioneve rregullatore.<\/p>\n

\u201cUn\u00eb mendoj se PR n\u00eb thelb esht\u00eb shum\u00eb i r\u00ebnd\u00ebsish\u00ebm dhe r\u00ebnd\u00ebsin\u00eb duhet t ja japin ne vet\u00eb sepse CEO nuk \u00ebsht\u00eb nj\u00eb ekspert i PR. K\u00ebshilla ime \u00ebsht\u00eb t\u00eb k\u00ebrkoni gjithnj\u00eb e m\u00eb tep\u00ebr dhe n\u00ebse dikush \u00ebsht\u00eb i interesuar p\u00ebr t\u00eb kryer nj\u00eb intership me ne un\u00eb dua t ju njoftoj q\u00eb der\u00ebn e keni t\u00eb hapur\u201d.<\/p>","protected":false},"excerpt":{"rendered":"

Fakulteti i Shkencave Humane dhe Komunikimit n\u00eb UET zhvilloi forumin me ps\u00eb drejtor\u00ebt e Komunikimit nga bizneset, agjensit\u00eb telegrafike, partit\u00eb politike dhe institucionet q\u00ebveritare. R\u00ebnd\u00ebsia q\u00eb po merr dita-dit\u00ebs sektori i Marr\u00ebdh\u00ebnieve Publike, nevoja q\u00eb ka tregu p\u00ebr specialist\u00eb t\u00eb … <\/p>","protected":false},"author":1,"featured_media":5595,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61],"tags":[],"class_list":["post-5593","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-te-ndryshme"],"yoast_head":"\nUET\/ Marr\u00ebdh\u00ebniet Publike, nj\u00eb deg\u00eb e diktuar nga tregu i pun\u00ebs - UET<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uet.edu.al\/en\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UET\/ Marr\u00ebdh\u00ebniet Publike, nj\u00eb deg\u00eb e diktuar nga tregu i pun\u00ebs - UET\" \/>\n<meta property=\"og:description\" content=\"Fakulteti i Shkencave Humane dhe Komunikimit n\u00eb UET zhvilloi forumin me ps\u00eb drejtor\u00ebt e Komunikimit nga bizneset, agjensit\u00eb telegrafike, partit\u00eb politike dhe institucionet q\u00ebveritare. R\u00ebnd\u00ebsia q\u00eb po merr dita-dit\u00ebs sektori i Marr\u00ebdh\u00ebnieve Publike, nevoja q\u00eb ka tregu p\u00ebr specialist\u00eb t\u00eb …\" \/>\n<meta property=\"og:url\" content=\"https:\/\/uet.edu.al\/en\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/\" \/>\n<meta property=\"og:site_name\" content=\"UET\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/UniversitetiEuropianiTiranes\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-22T12:39:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/uet.edu.al\/wp-content\/uploads\/2019\/11\/private_var_mobile_Containers_Data_Application_D5FA6CDE-724D-49BA-B483-DDB522234D21_tmp_706BE367-36B4-44AC-ACF5-7C004917C936_Image-770x433-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"770\" \/>\n\t<meta property=\"og:image:height\" content=\"433\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/uet.edu.al\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/uet.edu.al\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/uet.edu.al\/en\/#\/schema\/person\/e0882bc49cd4b35d1e23bc03de52a227\"},\"headline\":\"UET\/ Marr\u00ebdh\u00ebniet Publike, nj\u00eb deg\u00eb e diktuar nga tregu i pun\u00ebs\",\"datePublished\":\"2019-11-22T12:39:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/uet.edu.al\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/\"},\"wordCount\":945,\"commentCount\":8,\"publisher\":{\"@id\":\"https:\/\/uet.edu.al\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/uet.edu.al\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/uet.edu.al\/wp-content\/uploads\/2019\/11\/private_var_mobile_Containers_Data_Application_D5FA6CDE-724D-49BA-B483-DDB522234D21_tmp_706BE367-36B4-44AC-ACF5-7C004917C936_Image-770x433-1.jpg\",\"articleSection\":[\"T\u00eb ndryshme\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/uet.edu.al\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/uet.edu.al\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/\",\"url\":\"https:\/\/uet.edu.al\/uet-marredheniet-publike-nje-dege-e-diktuar-nga-tregu-i-punes\/\",\"name\":\"UET\/ Marr\u00ebdh\u00ebniet Publike, nj\u00eb deg\u00eb e diktuar nga tregu i pun\u00ebs - 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