N\u00eb kuad\u00ebr t\u00eb projektit, ekspert\u00ebt e angazhuar nga Qendra UET s\u00eb bashku me koleg\u00eb t\u00eb Universitetit Europian t\u00eb Tiran\u00ebs jan\u00eb duke organizuar dit\u00eb informuese p\u00ebr sip\u00ebrmarr\u00ebsit n\u00eb Tiran\u00eb dhe n\u00eb t\u00eb gjith\u00eb Shqip\u00ebrin\u00eb. Q\u00ebllimi i k\u00ebtyre takimeve \u00ebsht\u00eb q\u00eb SME-t\u00eb t\u00eb njihen me produktet konkrete t\u00eb projektit sikurse edhe InnoTools dhe t\u00eb marrin k\u00ebshillim sesi t\u2019i p\u00ebrdorin ato. Deri m\u00eb tani \u00ebsht\u00eb organizuar dita e par\u00eb informuese n\u00eb Tiran\u00eb dhe m\u00eb tej do t\u00eb organizohen rreth pes\u00eb t\u00eb tjera n\u00eb t\u00eb gjith\u00eb vendin.<\/p>\n
Duke qen\u00eb se p\u00ebrmes dit\u00ebve informuese mund t\u00eb arrihet vet\u00ebm nj\u00eb num\u00ebr i kufizuar sip\u00ebrmarrjes, platforma online innoplatform.eu \u00ebsht\u00eb nj\u00eb burim shum\u00eb i mir\u00eb p\u00ebr SME-t\u00eb p\u00ebr t\u00eb marr\u00eb jo vet\u00ebm informacion t\u00eb dobish\u00ebm si p.sh. fondet mb\u00ebshtet\u00ebse, por edhe p\u00ebr t\u00eb punuar konkretisht me instrumentet e sip\u00ebrp\u00ebrmendura. Pra, n\u00ebse nj\u00eb menaxher n\u00eb nj\u00eb kompani t\u00eb vog\u00ebl do t\u00eb zhvilloj\u00eb nj\u00eb produkt t\u00eb ri apo t\u00eb p\u00ebrmir\u00ebsoj\u00eb nj\u00eb sh\u00ebrbim t\u00eb caktuar, at\u00ebher\u00eb p\u00ebrmes aksesit n\u00eb k\u00ebt\u00eb platform\u00eb mund t\u00eb shkarkoj\u00eb t\u00eb gjith\u00eb format apo udh\u00ebzimet e nevojshme p\u00ebr t\u2019u p\u00ebrgatitur p\u00ebr k\u00ebt\u00eb.<\/p>\n
P\u00ebr m\u00eb tep\u00ebr p\u00ebrmes p\u00ebrdorimit t\u00eb k\u00ebtyre instrumenteve dhe p\u00ebrmes mb\u00ebshtetjes apo k\u00ebshillimit nga projekti n\u00eb fjal\u00eb, SME-t\u00eb mund t\u00eb p\u00ebrmir\u00ebsojn\u00eb pozicionin e tyre n\u00eb treg, t\u00eb p\u00ebrdorin m\u00eb mir\u00eb burimet e tyre dhe t\u00eb p\u00ebrmir\u00ebsojn\u00eb performanc\u00ebn duke p\u00ebrqafuar inovacionin si n\u00eb procese edhe n\u00eb zhvillim produktesh apo sh\u00ebrbimesh. Natyrisht q\u00eb ky nuk \u00ebsht\u00eb nj\u00eb proces i leht\u00eb, por megjithat\u00eb \u00ebsht\u00eb frytdh\u00ebn\u00ebs.<\/p>\n
\u00c7far\u00eb ofron konkretisht InnoStrategy p\u00ebr nj\u00eb sip\u00ebrmarrje t\u00eb vog\u00ebl apo t\u00eb mesme?<\/p>\n
S\u00eb pari, ofron mund\u00ebsin\u00eb p\u00ebr t\u00eb analizuar mjedisin e jasht\u00ebm q\u00eb rreth nj\u00eb sip\u00ebrmarrje si p.sh. kushtet politike, ekonomike, sociale, teknologjike apo mjedisore. InnoStrategy u ofron SME-ve formate dhe aplikacione konkrete sesi mund t\u00eb b\u00ebhet analiza e thelluar e mjedisit t\u00eb jasht\u00ebm. Nj\u00eb element tjet\u00ebr \u00ebsht\u00eb analiza e kushteve t\u00eb brendshme t\u00eb SME-v\u00eb, apo q\u00eb njihet si Hart\u00ebzimi VRIO. Nj\u00eb element klasik \u00ebsht\u00eb edhe analiza SWOT, pra pik\u00ebt e forta, t\u00eb dob\u00ebta, mund\u00ebsit\u00eb dhe k\u00ebrc\u00ebnimet ndaj SME apo nj\u00eb produkti t\u00eb caktuar q\u00eb synon t\u00eb zhvilloj\u00eb. Me interes jan\u00eb format apo aplikacionet q\u00eb ofron p\u00ebr analiz\u00ebn e zhvillimit t\u00eb nj\u00eb projekti p\u00ebr nj\u00eb produkt t\u00eb ri apo sh\u00ebrbim t\u00eb ri, segmentimi i tregut, vler\u00ebsimi i konkurrueshm\u00ebris\u00eb dhe potencialit p\u00ebr t\u00eb penetruar n\u00eb treg. N\u00eb m\u00ebnyr\u00eb q\u00eb SME-t\u00eb t\u00eb rrisin kapacitetin e tyre p\u00ebr inovacion k\u00ebrkohet shum\u00eb m\u00eb shum\u00eb sesa instrumente p\u00ebr t\u00eb fotografuar situat\u00ebn ku jan\u00eb. Andaj InnoStrategy u mund\u00ebson nj\u00eb qasje sistematike p\u00ebr t\u00eb adresuar inovacionin. Gjetja e burimeve financiare dhe e burimeve t\u00eb tjera t\u00eb nevojshme p\u00ebr k\u00ebt\u00eb mbeten sfiduese.<\/p>\n