{"id":16092,"date":"2024-02-03T12:01:52","date_gmt":"2024-02-03T10:01:52","guid":{"rendered":"https:\/\/uet.edu.al\/?p=16092"},"modified":"2024-02-03T12:09:24","modified_gmt":"2024-02-03T10:09:24","slug":"promovohet-revista-economicus-22-behu-dixhital-ose-vdis-nje-kambane-alarmi-per-bizneset-shqiptare","status":"publish","type":"post","link":"https:\/\/uet.edu.al\/en\/promovohet-revista-economicus-22-behu-dixhital-ose-vdis-nje-kambane-alarmi-per-bizneset-shqiptare\/","title":{"rendered":"Promovohet revista Economicus 22\/ B\u00ebhu dixhital ose vdis, nj\u00eb kamban\u00eb alarmi p\u00ebr bizneset shqiptare"},"content":{"rendered":"

U promovua n\u00eb UET numri m\u00eb i ri i revist\u00ebs Economicus 22, issue 2, me\u00a0 tem\u00eb qendrore zhvillimet teknologjike dhe impakti i tyre n\u00eb ekonomi. Pedagog\u00eb e student\u00eb, kryesisht t\u00eb Fakultetit t\u00eb Ekonomis\u00eb, Biznesit dhe Zhvillimit soll\u00ebn gjetjet e tyre shkencore n\u00eb \u00e7\u00ebshtjet ekonomike dhe m\u00eb gjer\u00eb.<\/em><\/p>\n

\u201cA do or die!\u201d, t\u00eb kujton sloganin e famsh\u00ebm t\u00eb politikanit dhe aktivistit indian, Mahatma Gandhi, i cili n\u00eb gusht t\u00eb 1942 drejtonte nj\u00eb l\u00ebvizje komb\u00ebtare, q\u00eb synonte t\u2019i jepte fund kolonializimit britanik dhe t\u2019i kthente sovranitetin Indis\u00eb. Ishte nj\u00eb thirrje q\u00eb nxiste vendosm\u00ebri dhe domodoshm\u00ebri n\u00eb nj\u00eb q\u00ebndrim t\u00eb vet\u00ebm, mosbindje civile.<\/p>\n

Me zhvillimin e shoq\u00ebris\u00eb njer\u00ebzore ka shum\u00eb \u00e7\u00ebshtje q\u00eb k\u00ebrkojn\u00eb nj\u00eb vendimarrje t\u00eb till\u00eb t\u00eb zgjedhjes mes jet\u00ebs dhe vdekjes, por n\u00eb shekullin e XXI, n\u00eb epok\u00ebn e transformit dixhital, ose m\u00eb sakt\u00eb t\u00eb nj\u00eb cunami dixhital si\u00e7 e quan profesor Elvin Meka, kreyeredaktor i Economicus 22, duket se nj\u00eb zgjedhje e till\u00eb iu imponohet edhe bizneseve. N\u00eb editorialin q\u00eb mban edhe titullin e revist\u00ebs, \u201cGoing Digital, a do or die choice for businesses\u201d, ai thot\u00eb se transformimi dixhital \u00ebsht\u00eb procesi m\u00eb gjith\u00ebp\u00ebrfshir\u00ebs q\u00eb shoq\u00ebria njer\u00ebzore ka par\u00eb n\u00eb gjith\u00eb historikun e vet, nd\u00ebrsa ka hedhur rr\u00ebnj\u00ebt e revolucionit t\u00eb kat\u00ebrt industrial duke u b\u00ebr\u00eb pjes\u00eb kapilare e jet\u00ebs son\u00eb ekonomike e sociale. M\u00ebnyra t\u00eb reja jan\u00eb shfaqur p\u00ebr bizneset n\u00eb t\u00eb gjith\u00eb sektor\u00ebt dhe industrit\u00eb, t\u00eb cilat mund t\u00eb ndihmojn\u00eb n\u00eb drejtim t\u00eb p\u00ebrmir\u00ebsimit t\u00eb performac\u00ebs dhe efikasitetit.<\/p>\n

\u201c\u00cbsht\u00eb e domosdoshme q\u00eb bizneset shqiptare t\u00eb p\u00ebrdorin strategji dhe zgjidhje dixhitale, p\u00ebr t\u00eb nd\u00ebrtuar kapacitetet e p\u00ebrshtatshme p\u00ebr t\u00eb p\u00ebrballuar \u2018cunamin dixhital, i cili padyshim do t\u00eb prek\u00eb dhe do t\u00eb ndikoj\u00eb n\u00eb t\u00eb ardhmen e af\u00ebrt dhe t\u00eb larg\u00ebt, pothuajse n\u00eb \u00e7do aspekt t\u00eb biznesit t\u00eb tyre, duke filluar nga zhvillimi i produktit, te menaxhimi i riskut, e deri te menaxhimi i burimeve njer\u00ebzore\u201d, shkruan Prof. Asoc. Meka, i cili paralajm\u00ebron se n\u00ebse lihet pa mbik\u00ebqyrje ose e keqmenaxhuar, revolucioni dixhital do t\u00eb kthehet n\u00eb nj\u00eb arm\u00eb shkat\u00ebrrimi p\u00ebr biznesin.<\/p>\n

P\u00ebr presidentin e UET, Prof. Asoc. Dr. Selami Xhepa, transformimi dixhital \u00ebsht\u00eb nj\u00eb tem\u00eb e gjer\u00eb, e cila impakton \u00e7do celul\u00eb t\u00eb shoq\u00ebris\u00eb njer\u00ebzore dhe jo vet\u00ebm komunitetin e biznesit. Duke iu referuar disa autor\u00ebve, Xhepa tha se progresi teknologjik ka rritur produktivitetin.<\/p>\n

\"\"<\/p>\n

\u201cGregory Clark, autor i librit \u201cA Farewell to Alms\u201d thot\u00eb se\u00a0 produktiviteti rritet me 7% n\u00eb shekull. Sipas k\u00ebsaj shifre nuk ndryshon asnj\u00eb gj\u00eb n\u00eb zhvillimin e njer\u00ebzimit. Por sot, ajo q\u00eb realizohej n\u00eb nj\u00eb shekull, zhvillohet n\u00eb nj\u00eb dekad\u00eb, ndoshta edhe m\u00eb pak, 5 vjet\u201d, theksoi Xhepa, nd\u00ebrsa shtoi se zhvillimet teknologjike i kan\u00eb ndar\u00eb njer\u00ebzit n\u00eb dy grupe, n\u00eb ata q\u00eb jan\u00eb optimist\u00eb dhe ata q\u00eb i shohin me kriticiz\u00ebm. Sipas tij, q\u00ebndrojn\u00eb t\u00eb dyja an\u00ebt e medaljes.<\/p>\n

\u201c\u00c7do ndryshim madhor n\u00eb shoq\u00ebri krijon shqet\u00ebsime, por sidomos kur flasim p\u00ebr teknologjit\u00eb e sotme, ajo mund t\u00eb jet\u00eb nj\u00eb \u201cgame changer\u201d p\u00ebr sjelljen e shoq\u00ebris\u00eb njer\u00ebzore. Teknologjit\u00eb sa her\u00eb kan\u00eb qen\u00eb z\u00ebvend\u00ebsuese t\u00eb pun\u00ebs s\u00eb njeriut kan\u00eb prodhuar efekte negative. Nd\u00ebrsa kur mjetet teknologjike jan\u00eb instrumente q\u00eb na ndihmojn\u00eb p\u00ebr t\u00eb prodhuar m\u00eb shum\u00eb, ato kan\u00eb rritur produktivitetin marxhinal t\u00eb pun\u00ebs\u201d.<\/p>\n

Eksperti i ekonomis\u00eb tha se suksesi i teknologjis\u00eb varet nga zgjedhjet q\u00eb b\u00ebn shoq\u00ebria, n\u00ebse ajo i p\u00ebrdor p\u00ebr mir\u00eb apo p\u00ebr keq, n\u00ebse i b\u00ebn p\u00ebr t\u00eb avancuar dhe p\u00ebr prosperitet, apo i b\u00ebn p\u00ebr t\u00eb kontrolluar. Ai u shpreh i lumtur q\u00eb k\u00ebt\u00eb vit studimet n\u00eb UET po i dedikohen ve\u00e7an\u00ebrisht zhvillimeve teknologjike.<\/p>\n

\u201cKemi Dit\u00ebt e Studimeve Shqiptare n\u00eb prill, q\u00eb jan\u00eb p\u00ebrs\u00ebri n\u00eb fush\u00ebn e teknologjis\u00eb. Dua t\u00eb them se n\u00eb Shqip\u00ebri ende nuk ka punime, k\u00ebrkime, studime, p\u00ebr k\u00ebt\u00eb \u00e7\u00ebshtje. Leteratura e huaj \u00ebsht\u00eb nj\u00eb leteratur\u00eb e jasht\u00ebzakonshme, q\u00eb lidhet me teknologjin\u00eb, n\u00eb segmente t\u00eb ve\u00e7anta. Ne po g\u00ebrvishtim dhe po nisim nj\u00eb pun\u00eb k\u00ebrkimore, n\u00eb nj\u00eb fush\u00eb me shum\u00eb t\u00eb panjohura, shum\u00eb e dobishme p\u00ebr shoq\u00ebrin\u00eb dhe n\u00eb ve\u00e7anti p\u00ebr student\u00ebt q\u00eb presin t\u2019i bashkohen tregut t\u00eb pun\u00ebs q\u00eb as ata vet\u00eb nuk e din\u00eb sesi do t\u00eb jet\u00eb nes\u00ebr\u201d, n\u00ebnvizoi Xhepa.<\/p>\n

Dekania e Fakultetit t\u00eb Ekonomis\u00eb, Biznesit dhe Zhvillimit, Ermela Kripa fal\u00ebnderoi t\u00eb gjith\u00eb autor\u00ebt, bashk\u00ebpun\u00ebtor\u00ebt, pedagog\u00ebt q\u00eb kan\u00eb qen\u00eb p\u00ebrgjegj\u00ebs dhe kryeredaktor\u00eb t\u00eb revist\u00ebs p\u00ebrgjat\u00eb 16 viteve t\u00eb jet\u00ebs s\u00eb saj, nd\u00ebrsa e cil\u00ebsoi nj\u00eb gjetje interesante tem\u00ebn p\u00ebr k\u00ebt\u00eb botim.<\/p>\n

\u201cJetojm\u00eb n\u00eb koh\u00ebn m\u00eb t\u00eb \u00e7mendur t\u00eb transformimit dixhital, t\u00eb gjith\u00eb po e p\u00ebrjetojm\u00eb si periudh\u00eb dhe nuk mund t\u00eb linim pa trajtuar kjo tematik\u00eb, pra zhvilimet tekonlogjike, dixhitalizimi, i cili prek \u00e7do aspekt t\u00eb jet\u00ebs son\u00eb, jo vet\u00ebm t\u00eb individ\u00ebve, por sidomos n\u00eb bot\u00ebn e biznesit. Dixhitalizimi i kompanive ndikon n\u00eb inovacion, n\u00eb rritjen dhe mb\u00ebshtetjen e konkurrenc\u00ebs, t\u00eb nj\u00ebsive ekonomike, qoft\u00eb n\u00eb tregun komb\u00ebtar, por edhe n\u00eb tregjet nd\u00ebrkomb\u00ebtare. \u00cbsht\u00eb nj\u00eb gjetje shum\u00eb interesante\u201d, tha Kripa.<\/p>\n

\"\"<\/p>\n

M\u00eb tej, Msc.Mikel Qafa prezantoi p\u00ebr student\u00ebt dhe pedagog\u00ebt e UET punimin shkencor \u201cDigital marketing in Albania and i\u2019ts impact on consumer behavior\u201d, realizuar n\u00eb bashk\u00ebpunim me pedagog\u00ebt Dr. Aurela Braholli, Dr. Irini Goga dhe Prof. Dr. Kreshnik Bello. Ai zbuloi disa t\u00eb dh\u00ebna interesante t\u00eb nxjerra nga anketimi mbi p\u00ebrdorimin e sistemeve t\u00eb k\u00ebrkimit dhe rrjeteve sociale, ku m\u00eb i preferuari ishte Instagrami.<\/p>\n

Sipas gjetjeve, \u201cvitet e fundit, zhvillimet teknologjike kan\u00eb luajtur nj\u00eb rol jetik duke rritur nd\u00ebrgjegj\u00ebsimin e konsumator\u00ebve t\u00eb cil\u00ebt jan\u00eb plot\u00ebsisht t\u00eb bindur p\u00ebr efektivitetin e mediave t\u00eb ndryshme sociale n\u00eb sjelljen e tyre bler\u00ebse. Megjithat\u00eb, mend\u00ebsia e konsumatorit ka ndryshuar nga qendra tregtare n\u00eb celular, si dhe \u00a0sjellja e konsumatorit ka ndryshuar, nd\u00ebrsa kompanit\u00eb po p\u00ebrpiqen gjithashtu t\u00eb t\u00ebrheqin klient\u00ebt p\u00ebrmes epok\u00ebs dixhitale\u201d.<\/p>\n

Pedagogia e UET, Elona Shehu tha se n\u00eb k\u00ebt\u00eb num\u00ebr t\u00eb Economicus vijn\u00eb edhe punimet e dy studenteve, Desara Shehu dhe Armenisa Kadiasi, t\u00eb cilat i p\u00ebrg\u00ebzoi p\u00ebr pun\u00ebn e kryer, nd\u00ebrsa iu drejtoi nj\u00eb ftes\u00eb student\u00ebve t\u00eb tjer\u00eb.<\/p>\n

\u201cP\u00ebr t\u00eb gjith\u00eb t\u00eb interesuarit, deadline p\u00ebr numrin e ardhsh\u00ebm t\u00eb revist\u00ebs \u00ebsht\u00eb i hapur deri m\u00eb dat\u00eb 15 mars. Ju keni mund\u00ebsi q\u00eb nj\u00eb punim shkencor, nj\u00eb tem\u00eb diplome shum\u00eb t\u00eb mir\u00eb, t\u00eb vler\u00ebsuar me pik\u00eb pothuajse maksimale, q\u00eb t\u00eb mund ta p\u00ebrshtasin nj\u00eb tem\u00eb diplome n\u00eb nj\u00eb format artikulli me ndihm\u00ebn e nj\u00eb pedagogu q\u00eb iu monitorion ose t\u00eb bashk\u00ebpunoni me nj\u00eb nga pedagog\u00ebt tuaj\u201d, theksoi Shehu.<\/p>\n

\"\"<\/p>\n

Economicus botohet dy her\u00eb n\u00eb vit nga Universiteti Europian i Tiran\u00ebs. Numri i par\u00eb i Economicus doli n\u00eb vitin 2008 dhe q\u00eb nga viti 2017 artikujt q\u00eb prekin nj\u00eb fush\u00eb t\u00eb gjer\u00eb \u00e7\u00ebshtjesh t\u00eb biznesit dhe ekonomis\u00eb vin\u00eb vet\u00ebm \u00a0n\u00eb gjuh\u00ebn angleze.<\/p>\n

Temat e studimeve t<\/strong>\u00eb realizuara n\u00eb Economicus 22, issue 2<\/strong><\/p>\n

– Going Digital-A do-ot-die choice for businesses<\/p>\n

Prof. Asoc. Dr. Elvin MEKA<\/em><\/p>\n

– Digital Marketing In Albania And It’s Impact On Consumer Behavior<\/p>\n

Dr. Aurela BRAHOLLI, Msc. Mikel QAFA, Dr. Irini GOGA, Prof.Dr. Kreshnik BELLO<\/em><\/p>\n

– Network Characteristics Of Advertising Portals: Fostering Web Marketing Development In Albania<\/p>\n

Dr. Denis VELIU, Dr. Roland SUBASHI, MSc. Erilda AHMETAJ<\/em><\/p>\n

– The Impact of Technological Advancements on Society: Examining the Possibility of a Brave New World<\/p>\n

Dr. Evelina LUSHA<\/em><\/p>\n

– Could fiscal amnesty reduce informality? The case of Albania<\/p>\n

Dr. Teuta \u00c7ERPJA, Prof. Dr. Anilda BOZDO, Klea YMERAJ<\/em><\/p>\n

– Natural Monopolies In Albania: Problems And Regulation. The Case Of The Water Supply & Sewerage.<\/p>\n

Dr. Denis VELIU, Iskra HAXHIHYSENI<\/em><\/p>\n

– Banking System on the Albanian Path to European Union Integration<\/p>\n

Gregora LUFTA, Prof. Asoc. Dr. Elvin MEKA<\/em><\/p>\n

– Foreign trade and integration in the European Union-Ex-post evaluations of MSA effects.<\/p>\n

MSc. Julian STEPA, Prof. Asoc. Dr. Selami XHE\u0420\u0410<\/em><\/p>\n

– Institutional tradition of the commune of Shkodra between the Slavic – Byzantine area and Western Adriatic (during the XIV Century)<\/p>\n

Prof. Asoc. Dr. \u00c7lirim DURO, Prof. Asoc. Dr. Ermal BAZE<\/em><\/p>\n

BOOK RIVIEW<\/strong><\/em><\/p>\n

Common Sense Economics- Desara Shehu<\/em><\/p>\n

The Economics of Practical Thinking- Armenisa Kadiasi<\/em><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

U promovua n\u00eb UET numri m\u00eb i ri i revist\u00ebs Economicus 22, issue 2, me\u00a0 tem\u00eb qendrore zhvillimet teknologjike dhe impakti i tyre n\u00eb ekonomi. Pedagog\u00eb e student\u00eb, kryesisht t\u00eb Fakultetit t\u00eb Ekonomis\u00eb, Biznesit dhe Zhvillimit soll\u00ebn gjetjet e tyre … <\/p>","protected":false},"author":9,"featured_media":16093,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[59,61],"tags":[],"class_list":["post-16092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-activities","category-te-ndryshme"],"yoast_head":"\nPromovohet revista Economicus 22\/ B\u00ebhu dixhital ose vdis, nj\u00eb kamban\u00eb alarmi p\u00ebr bizneset shqiptare - UET<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uet.edu.al\/en\/promovohet-revista-economicus-22-behu-dixhital-ose-vdis-nje-kambane-alarmi-per-bizneset-shqiptare\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promovohet revista Economicus 22\/ B\u00ebhu dixhital ose vdis, nj\u00eb kamban\u00eb alarmi p\u00ebr bizneset shqiptare - UET\" \/>\n<meta property=\"og:description\" content=\"U promovua n\u00eb UET numri m\u00eb i ri i revist\u00ebs Economicus 22, issue 2, me\u00a0 tem\u00eb qendrore zhvillimet teknologjike dhe impakti i tyre n\u00eb ekonomi. 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